How To Target Facebook Ads To "Small Business Owners" Audience | AdTargeting

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Many people are wondering whether their “Small Business Owners” Facebook ads are working when the “Small Business Owners” advertising are not getting any reach. Your “Small Business Owners” Facebook ads can help you expand brand awareness, increase coverage and bring conversions, only if you choose the right Facebook interests and target your audience accurately. 

The interest “Small Business Owners” has 8,156,720 audiences on Facebook, this means that your “Small Business Owners” facebook ads has many potential audiences. So the point is, how to target these people and make them really become yours. AdTargeting can be helpful. It is one of the best Facebook interest targeting tool to discover hidden or niche interests of “Small Business Owners” Facebook ads that your competitor don’t know, and provide audience analysis report. Keep reading and see how to target your audience precisely at once!

The interest “Small Business Owners” overview

Interest Audience Gender ratio of the audience Major Age
 Small Business Owners   8,156,720 Men accounted for48%
Women accounted for52%
25-34
31.02%

At first, we can have an overview of “Small Business Owners”. The interest “Small Business Owners”  has 8,156,720 audiences in Facebook. Among these audiences, men accounted for 48%, women accounted for 52%. The major age of Small Business Owners audiences is 25-34, and they accounted for 31.02%.

There are also many hidden interests of “Small Business Owners”. You can choose the most appropriate interest for your “Small Business Owners” advertising according to the real situation.

“Small Business Owners” Facebook ads audience analysis report

When you run “Small Business Owners” advertisements on Facebook, you need to set suitable audience targeting conditions in “Small Business Owners” Facebook ads. After analyzing the audience of “Small Business Owners” , you can get the report of “Small Business Owners” audience analysis include many detailed information:

Age

The majority of people interested in “Small Business Owners” between 25-34, and they accounted for 31.02%. And other age groups like 35-44 accounted for 29.56%. The people interested in “Small Business Owners” between 45-54 accounted for 18.19%.

Gender

Women accounted for 52% and men accounted for 48%.

Relationship Status

The majority of people interested in “Small Business Owners” are in a relationship of Engaged and they take a large proportion for about 51%.

Educations

The majority of people have a College degree.

Job Title

From the job title of the audience, we can analyze that the people interested in “Small Business Owners” who work on Sales have the largest audience account for 33%. Besides this, people work on Administrative Services and Management also have many audience.

Country/Region

People in United States have the highest passion for “Small Business Owners”. And United Kingdom and United Arab Emirates also have large numbers of people interested in “Small Business Owners”.

In addition to the report of audience analysis mentioned above, you can use Facebook interest targeting tool to explore more detailed audience analysis information. All data can be viewed on AdTargeting.

Lists of interests for “Small Business Owners” Facebook ads

After analyzing the audience, you can also find other most related interests of “Small Business Owners”. And there is a Facebook interest list that maybe helpful for you in AdTargeting . You can not only get the lists of interests but also the audience number of each interest. The recommendation of relevant interests can give you some inspiration to choose interests for “Small Business Owners” advertising.

Interest Audience
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Target “Small Business Owners” audience of competitors with Facebook Pages 

The audiences of competitors are also our potential audiences. You can target audience of competitors with Facebook Pages in AdTargeting. A higher affinity score, means a higher relevance of the Facebook Page to your audience. 

Just get the most related Facebook Pages of “Small Business Owners” and use them to target your Facebook ads to “Small Business Owners” audience.

Page Audience Following Affinity
Small Business Owners 4,440 7,446 144014.23X
HalalZilla 551 137,139 970.37X
Sahabat Romahurmuziy 518 150,914 828.98X
Small Business Owners 3,900 7,997 117783.1X
Small Business Owners of America 889 21,038 10205.7X
Small Business Trends 668 57,228 2819.12X
Mall Shop 572 13,760 10039.75X
China Southern Airlines - Indonesia 585 18,332 7707.11X
Asiana Airlines Indonesia 99 195,399 218.08X
Healthy Happy Mommy 531 21,805 5881.44X

Reports of other interests

You can also get some reports of other interests. Then you can do better in Facebook audience optimization and target Facebook ads to audience more accurately. Here are the reports you might be interested in:

What’s more, you can have a fast browsing of popular interests in Top Charts very easily to follow the industrial trend. Wanna target Facebook ads to “Small Business Owners” audience? Just practice these advices now!