How To Target Facebook Ads To "Small business" Audience | AdTargeting

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Many people are wondering whether their “Small business” Facebook ads are working when the “Small business” advertising are not getting any reach. Your “Small business” Facebook ads can help you expand brand awareness, increase coverage and bring conversions, only if you choose the right Facebook interests and target your audience accurately. 

The interest “Small business” has 208,271,006 audiences on Facebook, this means that your “Small business” facebook ads has many potential audiences. So the point is, how to target these people and make them really become yours. AdTargeting can be helpful. It is one of the best Facebook interest targeting tool to discover hidden or niche interests of “Small business” Facebook ads that your competitor don’t know, and provide audience analysis report. Keep reading and see how to target your audience precisely at once!

The interest “Small business” overview

Interest Audience Gender ratio of the audience Major Age
 Small business   208,271,006 Men accounted for53.1%
Women accounted for46.9%
25-34
34.31%

At first, we can have an overview of “Small business”. The interest “Small business”  has 208,271,006 audiences in Facebook. Among these audiences, men accounted for 53.1%, women accounted for 46.9%. The major age of Small business audiences is 25-34, and they accounted for 34.31%.

There are also many hidden interests of “Small business”. You can choose the most appropriate interest for your “Small business” advertising according to the real situation.

“Small business” Facebook ads audience analysis report

When you run “Small business” advertisements on Facebook, you need to set suitable audience targeting conditions in “Small business” Facebook ads. After analyzing the audience of “Small business” , you can get the report of “Small business” audience analysis include many detailed information:

Age

The majority of people interested in “Small business” between 25-34, and they accounted for 34.31%. And other age groups like 35-44 accounted for 21.64%. The people interested in “Small business” between 18-24 accounted for 16.86%.

Gender

Women accounted for 46.9% and men accounted for 53.1%.

Relationship Status

The majority of people interested in “Small business” are in a relationship of Engaged and they take a large proportion for about 46.6%.

Educations

The majority of people have a College degree.

Job Title

From the job title of the audience, we can analyze that the people interested in “Small business” who work on Management have the largest audience account for 26.2%. Besides this, people work on Administrative Services and Sales also have many audience.

Country/Region

People in United States have the highest passion for “Small business”. And India and Brazil also have large numbers of people interested in “Small business”.

In addition to the report of audience analysis mentioned above, you can use Facebook interest targeting tool to explore more detailed audience analysis information. All data can be viewed on AdTargeting.

Lists of interests for “Small business” Facebook ads

After analyzing the audience, you can also find other most related interests of “Small business”. And there is a Facebook interest list that maybe helpful for you in AdTargeting . You can not only get the lists of interests but also the audience number of each interest. The recommendation of relevant interests can give you some inspiration to choose interests for “Small business” advertising.

Interest Audience
Entrepreneurship 449,477,162
Social media marketing 99,236,446
Linux 459,369,780
Ubuntu (operating system) 8,009,670
Higher education 662,512,630
Business networking 1,748,140
business owner 23,577,462
Bachelor of Technology 14,055,060
Dell Inspiron 2,081,700
Dell XPS 2,933,990

Target “Small business” audience of competitors with Facebook Pages 

The audiences of competitors are also our potential audiences. You can target audience of competitors with Facebook Pages in AdTargeting. A higher affinity score, means a higher relevance of the Facebook Page to your audience. 

Just get the most related Facebook Pages of “Small business” and use them to target your Facebook ads to “Small business” audience.

Page Audience Following Affinity
World Economic Forum 2,717,003 6,841,932 8.5X
Business Insider 2,665,308 8,044,327 7.09X
Goalcast 1,550,028 9,931,088 4.22X
DEMIC 1,508,872 10,308,869 3.96X
Tipsy Bartender 3,559,639 21,413,937 4.49X
Design Insider 249,680 7,915,569 7.16X
Insider 279,080 8,523,123 7.44X
AJ+ 2,889,083 9,287,832 6.66X
GIGadgets 1,461,434 9,208,179 4.44X
Lessons Learned In Life Inc. 2,421,477 14,325,170 4.57X

Reports of other interests

You can also get some reports of other interests. Then you can do better in Facebook audience optimization and target Facebook ads to audience more accurately. Here are the reports you might be interested in:

What’s more, you can have a fast browsing of popular interests in Top Charts very easily to follow the industrial trend. Wanna target Facebook ads to “Small business” audience? Just practice these advices now!