PPC for Furniture Stores: Essential Tips & Platforms to Increase Sales
According to Forbes, almost 50% of small businesses are utilizing pay-per-click advertising (PPC). PPC can have a major and positive impact on your Furniture Stores business, its benefit includes but not limited to:
- Immediately generate a lot of leads for Furniture Stores
- Target Furniture Stores audience in Real-Time
- Increase your brand presence
Continue reading this PPC guide to learn about PPC for Furniture Stores and how it can boost your business.
What's PPC for Furniture Stores?
PPC is a form of online advertising in which you only pay when people click on your ads. You can easily promote your Furniture Stores business by placing Furniture Stores PPC ads in search engines, social media or on websites. But how to develop effective Furniture Stores PPC ads? Here are the steps:
5 Step Process To Creating Furniture Stores PPC Ads
1. Define Your Goals
Do you want to boost sales, leads, or brand awareness? Determine your goals before placing Furniture Stores ad, which can maximize your advertising revenue.
2. Set a Budget for Your Furniture Stores PPC Campaign
It's a vital step to decide how much you can afford to spend. A proper budget can bring you a lot of clicks and increase your Furniture Stores ads ROI.
3. Target Furniture Stores Audience
You can target Furniture Stores audience by keywords, audience age, gender, geographic location, etc. The more accurate the target audience is, the better the Furniture Stores PPC ads results will be.
4. Track Your PPC Ads Metrics
Monitor and optimize the effectiveness of your Furniture Stores PPC ads by focusing on metrics such as CTR, clicks, conversion rates, etc.
5. Learn from Furniture Stores Competitors
Learning competitors' PPC strategies can help you understand the Furniture Stores audience's pain points, so you can optimize your PPC campaigns.
4 PPC Platforms to Boost Furniture Stores Sales
When it comes to PPC, platform selection is critical. Which PPC ad platform is right for Furniture Stores? In this chapter, you will learn more about these platforms:
- Bing
- TikTok
Google Ads
Google Ads is the most popular PPC ad network. Every day a large number of people search for Furniture Stores on Google, and they are your future customers. To get these potential customers, you need to bid on Furniture Stores keywords in AdWords (Google's advertising system) to get your Furniture Stores PPC ads to show up prominently in the search results.
Here are some high-quality Furniture Stores keywords to help you start a successful Google PPC journey.
| Rank | Furniture Stores Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | furniture stores | 2.2M | 2.49 | 48 |
| 2 | online furniture stores | 46.5K | 2.33 | 100 |
| 3 | antique furniture stores near me | 4.8K | 1.79 | 72 |
| 4 | office furniture stores | 36.6K | 2.77 | 67 |
| 5 | office furniture stores near me | 5.7K | 4.89 | 100 |
| 6 | discount furniture stores | 18.1K | 2.27 | 100 |
| 7 | local furniture stores | 8.1K | 2.75 | 99 |
| 8 | best furniture stores near me | 9.9K | 3.44 | 100 |
| 9 | best online furniture stores | 9.9K | 3.10 | 100 |
| 10 | second hand furniture stores near me | 10.0K | 1.48 | 67 |
See More Furniture Stores Keywords
Also, you can use tools such as AdTargeting to monitor the Furniture Stores keywords on your competitor's websites and use them to optimize your PPC campaigns.
Just enter a Furniture Stores website domain in AdTargeting, and you can analyze competitors' PPC strategy to beat it.
PPC for Furniture Stores - domain
Bing Ads
Bing is second only to Google as a search engine, and its PPC ads are very similar to Google's. Although Bing has fewer users than Google, it has a higher CTR and lower cost for Furniture Stores PPC ads. On Bing, you can bid on Furniture Stores keywords for a lower price.
Here are the search volume and CPC for some of the top Furniture Stores keywords.
| Rank | Furniture Stores Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | furniture stores newc | 0 | 0.00 | Low |
| 2 | furniture stores dallas tx | 680 | 0.14 | High |
| 3 | furniture stores albuquerque | 412 | 0.14 | High |
| 4 | luxury furniture stores | 793 | 0.14 | High |
| 5 | line furniture stores | 0 | 0.00 | Low |
| 6 | furniture stores grand rapids mi | 109 | 0.17 | Low |
| 7 | furniture stores near me near me | 10 | 0.10 | High |
| 8 | best quality furniture stores | 496 | 0.08 | High |
| 9 | cheap home furniture stores | 14 | 0.00 | Low |
| 10 | furniture stores sofas | 20 | 0.00 | Medium |
See More Furniture Stores Keywords
With these top Furniture Stores keywords, we believe your Bing ads can perform very well.
Facebook Ads
Facebook has 2.93 billion monthly active users, its large user base and powerful advertising system make it one of the best PPC platforms.
Through Facebook's advertising system, you can place Furniture Stores ads on Facebook, Instagram, Messenger, and Audience Network. And you can precisely target Furniture Stores audience based on interests, age, gender, geographic location, etc.
Here is Facebook's Furniture Stores audience report to give us an insight into the Furniture Stores audience.
| Rank | Interests | Audience | Gender | Age |
|---|
When you create Facebook PPC ads, researching other Furniture Stores Facebook pages can provide you with inspiration. Here are some popular Furniture Stores pages for your reference.
| Rank | Page Name | Likes | Ads | Audience Geo |
|---|---|---|---|---|
| 1 | Taylors Furniture Stores | 654 | 16 | - |
| 2 | Home Hardware, Building Centre & Furniture Stores | 475.1K | 171 | CAN |
| 3 | MID IN MOD Furniture Stores Houston | 2.7K | 104 | - |
| 4 | Planet Furniture Stores | 1.5K | 6 | - |
| 5 | Grove's Furniture Stores | 652 | 1 | - |
| 6 | Resunga Furniture Stores & Resunga Elecricals | 328 | 1 | - |
| 7 | المخازن للاثاث المنزلي Home Furniture stores | 2.0K | 2 | - |
| 8 | Furniture Stores El-Matareya - فيرنتشر ستورز المطرية | 6.7K | 1 | - |
Through AdTargeting, we can get rich information about these Furniture Stores pages.
For example, Taylors Furniture Stores, it has got 654 likes and published 16 ads in total, and its audience is most distributed in USA. If you want to know more information, such as ads channel distribution, creatives types and ad cases, please visit AdTargeting to check it out.
And, AdTargeting can help you analyze the Furniture Stores audience of any competing Facebook page to help you make marketing decisions. As shown in the figure below:
PPC for Furniture Stores - audience page
TikTok Ads
TikTok is the newest PPC platform with over 1 billion users. Although it costs more to advertise than Facebook and Google, it can bring you a large number of Furniture Stores audience and high ROAS. TikTok PPC is similar to Facebook in that it helps you target Furniture Stores audience through user interests.
PPC for Furniture Stores - tiktok
Here are some useful articles to help you market your Furniture Stores business on TikTok:
30+ Brilliant TikTok Captions to Increase Your TikTok Traffic
What Is FYP in TikTok & How to Get on the FYP in 2022?
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