PPC for Acne - Essential Tips & Platforms to Increase Sales

PPC for Acne: Essential Tips & Platforms to Increase Sales

Acne keywords research - Adtargeting

According to Forbes, almost 50% of small businesses are utilizing pay-per-click advertising (PPC). PPC can have a major and positive impact on your Acne business, its benefit includes but not limited to:

  • Immediately generate a lot of leads for Acne
  • Target Acne audience in Real-Time
  • Increase your brand presence

Continue reading this PPC guide to learn about PPC for Acne and how it can boost your business.

Table of Contents:

What's PPC for Acne?

PPC is a form of online advertising in which you only pay when people click on your ads. You can easily promote your Acne business by placing Acne PPC ads in search engines, social media or on websites. But how to develop effective Acne PPC ads? Here are the steps:

5 Step Process To Creating Acne PPC Ads

1. Define Your Goals

Do you want to boost sales, leads, or brand awareness? Determine your goals before placing Acne ad, which can maximize your advertising revenue.

2. Set a Budget for Your Acne PPC Campaign

It's a vital step to decide how much you can afford to spend. A proper budget can bring you a lot of clicks and increase your Acne ads ROI.

3. Target Acne Audience

You can target Acne audience by keywords, audience age, gender, geographic location, etc. The more accurate the target audience is, the better the Acne PPC ads results will be.

4. Track Your PPC Ads Metrics

Monitor and optimize the effectiveness of your Acne PPC ads by focusing on metrics such as CTR, clicks, conversion rates, etc.

5. Learn from Acne Competitors

Learning competitors' PPC strategies can help you understand the Acne audience's pain points, so you can optimize your PPC campaigns.

4 PPC Platforms to Boost Acne Sales

When it comes to PPC, platform selection is critical. Which PPC ad platform is right for Acne? In this chapter, you will learn more about these platforms:

  • Google
  • Bing
  • Facebook
  • TikTok

Google Ads

Google Ads is the most popular PPC ad network. Every day a large number of people search for Acne on Google, and they are your future customers. To get these potential customers, you need to bid on Acne keywords in AdWords (Google's advertising system) to get your Acne PPC ads to show up prominently in the search results.

Here are some high-quality Acne keywords to help you start a successful Google PPC journey.

Rank Acne Keywords Search volume Cost Per Click Paid Difficulty
1 acne 1.1M 1.69 62
2 acnestar soap 26.4K 0.12 100
3 acne comedonica 4.6K 0.73 82
4 whitehead acne 8.0K 1.80 41
5 clindamycin gel for acne 4.7K 2.52 100
6 acnes creamy wash 31.1K 0.17 99
7 avene triacneal 5.2K 0.46 100
8 acne treatment products 10.1K 2.30 100
9 cerave acne foaming cleanser 5.1K 0.82 100
10 adult acne treatment 7.7K 5.33 100

See More Acne Keywords

Also, you can use tools such as AdTargeting to monitor the Acne keywords on your competitor's websites and use them to optimize your PPC campaigns.

Just enter a Acne website domain in AdTargeting, and you can analyze competitors' PPC strategy to beat it.

Acne keywords research - Adtargeting

PPC for Acne - domain

Bing Ads

Bing is second only to Google as a search engine, and its PPC ads are very similar to Google's. Although Bing has fewer users than Google, it has a higher CTR and lower cost for Acne PPC ads. On Bing, you can bid on Acne keywords for a lower price.

Here are the search volume and CPC for some of the top Acne keywords.

Rank Acne Keywords Search volume Cost Per Click Paid Difficulty
1 acne 9.5K 0.09 High
2 acne information 137 0.17 High
3 moderate acne vulgaris 12 0.00 Low
4 acne medicine sale 0 0.00 Low
5 acne free org 10 0.00 Low
6 how to cure acne home remedies 10 0.00 Low
7 acne youtube 52 0.00 Low
8 afult acne 10 0.00 Low
9 cyst acne face 25 0.00 Low
10 best serum acne scars 0 0.00 Medium

See More Acne Keywords

With these top Acne keywords, we believe your Bing ads can perform very well.

Facebook Ads

Facebook has 2.93 billion monthly active users, its large user base and powerful advertising system make it one of the best PPC platforms.

Through Facebook's advertising system, you can place Acne ads on Facebook, Instagram, Messenger, and Audience Network. And you can precisely target Acne audience based on interests, age, gender, geographic location, etc.

Here is Facebook's Acne audience report to give us an insight into the Acne audience.

Rank Interests Audience Gender Age
1 Acne Studios 11.5M F:67.8% M:32.2% 25-34:50%
2 AcneFree 3.3M F:72.4% M:27.6% 18-24:46%
3 Kid Acne 1.1K F:49% M:51% 25-34:37%
4 Nielsen Corporation 24.2K F:73% M:27% 25-34:27%

When you create Facebook PPC ads, researching other Acne Facebook pages can provide you with inspiration. Here are some popular Acne pages for your reference.

Rank Page Name Likes Ads Audience Geo
1 Acne Studios 598.5K 384 AUS
2 Acne.com 7.8K 307 -
3 Acne LXR 3.1K 22 -
4 Acne studio 85 16 -
5 Acne-Oil 1.7K 53 -
6 TOMEI Acne 186.8K 15 THA
7 Natural Acne Clinic 1.6K 149 -
8 Zero Acne Specialists 2.2K 59 -
9 Hiruscar Post Acne 163.5K 42 -
10 Acne Free Skin 371 42 -

Through AdTargeting, we can get rich information about these Acne pages.

For example, Acne Studios, it has got 598.5K likes and published 384 ads in total, and its audience is most distributed in AUS. If you want to know more information, such as ads channel distribution, creatives types and ad cases, please visit AdTargeting to check it out.

And, AdTargeting can help you analyze the Acne audience of any competing Facebook page to help you make marketing decisions. As shown in the figure below:

Acne keywords research - Adtargeting

PPC for Acne - audience page

TikTok Ads

TikTok is the newest PPC platform with over 1 billion users. Although it costs more to advertise than Facebook and Google, it can bring you a large number of Acne audience and high ROAS. TikTok PPC is similar to Facebook in that it helps you target Acne audience through user interests.

Acne keywords research - Adtargeting

PPC for Acne - tiktok

Here are some useful articles to help you market your Acne business on TikTok:
30+ Brilliant TikTok Captions to Increase Your TikTok Traffic
What Is FYP in TikTok & How to Get on the FYP in 2022?

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