Online Marketing for Renewable Energy: Strategies & Tools to Boost Your Business
There is no doubt that online marketing for Renewable Energy is lucrative. The reasons are simple:
- More and more people are looking for Renewable Energy online
- Your competitors are turning to Renewable Energy marketing
- It is cheaper for Renewable Energy to market online
What should you consider and implement to make sure your Renewable Energy grows online? Here are some good strategies.
Build Social Marketing for Renewable Energy
Social media is growing rapidly, and it’s an affordable way to gain Renewable Energy customers.
It’s good to promote Renewable Energy on social media, but how to build social marketing? You can follow these steps:
- Create a business profile on Facebook, Instagram, TikTok, or YouTube for your Renewable Energy.
- Add a bio to each page you create and include your Renewable Energy’s website, location, hours, menu, and how to contact you.
- Send out regular posts about your Renewable Energy products, services, and promotions. And post high-quality Renewable Energy photos and videos to win the trust of consumers.
The above are some basic practices, and if you want to further expand your Renewable Energy reach, you can use social media advertising. It can reach lots of Renewable Energy audience at a low cost.
Some tools can help you target Renewable Energy audience precisely to improve your Renewable Energy ads ROI. Such as AdTargeting, will help you with:
- Discovering hidden Renewable Energy interests on Facebook and TikTok
- Analyzing Renewable Energy keywords on paid difficulty, popularity, regional search volume, and more
- Spying on competitors' advertising campaigns on Facebook
- Targeting Facebook ads to fans of a competitor's page
With AdTargeting, we list some interests and demographics that can help you target Renewable Energy audience on Facebook:
| Rank | Interests | Audience | Gender | Age |
|---|---|---|---|---|
| 1 | Renewable energy | 42.2M | F:35.7% M:64.3% | 25-34:27% |
| 2 | International Renewable Energy Agency | 209.5K | F:24% M:76% | 25-34:46% |
| 3 | National Renewable Energy Laboratory | 154.3K | F:45.2% M:54.8% | 65+:55% |
| 4 | Renewable Energy Association | 50.4K | F:52% M:48% | 25-34:23% |
| 5 | Renewable Energy Corporation | 40.7K | F:16% M:84% | 25-34:29% |
| 6 | RenewableEnergyWorld.com | 36.3K | F:16% M:84% | 25-34:45% |
| 7 | Energy security and renewable technology | 24.0K | F:32% M:68% | 25-34:26% |
Meanwhile, here are some popular Facebook Renewable Energy pages that you can analyze and learn their advertising strategies.
| Rank | Page Name | Likes | Ads | Audience Geo |
|---|---|---|---|---|
| 1 | Renewable Energy Solutions | 216 | 17 | - |
| 2 | Sunny Renewable Energy | 1.9K | 38 | - |
| 3 | GE Renewable Energy | 34.5K | 29 | - |
| 4 | Shop Renewable Energy | 467 | 305 | - |
| 5 | Sunshine Renewable Energy | 4.3K | 45 | AUS |
If you want to analyze these Renewable Energy pages in depth, please visit AdTargeting to see their ads trends, audience distribution and hot words analysis.
online marketing for Renewable Energy - social marketing
Use PPC to Promote Your Renewable Energy
PPC (Pay-per-Click) is an advertising model, and you can place Renewable Energy ads on search engines, but only pay whenever a user actually clicks on an ad. You can run Renewable Energy PPC ads on the following platforms:
- Bing
The most popular PPC platform is Google Ads, and the keyword “Renewable Energy” is searched 246.0K per month on Google. This means that your "Renewable Energy" PPC ads have many potential customers. The best thing about PPC is that you can create ads that target Renewable Energy customers based on keywords, demographic, and location. And with AdTargeting you can get lots of Renewable Energy keywords to reach Renewable Energy audience.
We list some potential Renewable Energy Adwords keywords from AdTargeting, including both head keywords and long-tail keywords, and hope to help your Renewable Energy business.
Head Keywords for Renewable Energy
| Rank | Renewable Energy Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | renewable energy | 246.0K | 2.88 | 26 |
Long-Tail Keywords for Renewable Energy
| Rank | Renewable Energy Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | renewable and nonrenewable energy | 2.9K | 1.78 | 6 |
| 2 | biomass renewable energy | 2.9K | 3.90 | 7 |
| 3 | renewable energy for home | 1.0K | 4.51 | 85 |
| 4 | bulb renewable energy | 260 | 2.62 | 12 |
| 5 | cheapest renewable energy | 320 | 3.23 | 24 |
| 6 | most efficient renewable energy | 480 | 4.85 | 13 |
| 7 | cost of renewable energy | 1.0K | 5.05 | 13 |
| 8 | marine renewable energy | 480 | 2.83 | 12 |
| 9 | renewable energy day | 260 | 0.12 | 1 |
| 10 | national renewable energy lab | 480 | 2.66 | 8 |
| 11 | new renewable energy companies | 210 | 4.46 | 30 |
| 12 | patanjali renewable energy pvt ltd | 260 | 2.90 | 4 |
| 13 | iea renewable energy | 590 | 4.93 | 6 |
| 14 | renewable energy sources | 74.0K | 2.66 | 15 |
| 15 | list of renewable energy | 1.0K | 2.60 | 7 |
| 16 | renewable energy production | 480 | 6.13 | 10 |
| 17 | renewable energy focus | 590 | 1.93 | 5 |
| 18 | renewable energy business | 720 | 10.80 | 25 |
| 19 | types of renewable energy | 12.1K | 3.49 | 14 |
Additional Reading: >PPC for Renewable Energy: Essential Tips & Platforms to Increase Sales
Grow SEO for Your Renewable Energy Business
SEO (Search Engine Optimization) aims to rank your content higher in the Google search engine for a particular keyword.
So you need to conduct keyword research and insert Renewable Energy keywords in your website. AdTargeting can offer you lots of Renewable Energy keywords, moreover, you can monitor competitors' websites to discover the Renewable Energy keywords that drive traffic to them.
Online Marketing for Renewable Energy - SEO
Based on Renewable Energy keywords, you can write articles to post on your website and social platforms. Article topics can be how to choose Renewable Energy products, list of best Renewable Energy, etc. High-quality content is an important way to help you improve your SEO ranking.
In addition, don’t forget to localize, which will improve your Renewable Energy reach in local marketing. To do this, you need to add some location keywords in your keywords mix, such as “Renewable Energy in Seattle”. Also, perfecting your Google Business Profile ranking and improving the quality of reviews can help your Renewable Energy rank higher in Map pack results.
Ready to Start Online Marketing for Renewable Energy?
If you lack experience in conducting Renewable Energy online marketing, then social media, PPC, and SEO are the easiest and most cost-effective ways to do so. In the meanwhile, AdTargeting can be your best online marketing partner to help you target your Renewable Energy audience. You will easily reduce costs and increase advertising ROI！
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