Online Marketing for Financial Insurance : Strategies & Tools to Boost Your Business

Online Marketing for Financial Insurance: Strategies & Tools to Boost Your Business

Financial Insurance keywords research - Adtargeting

There is no doubt that online marketing for Financial Insurance is lucrative. The reasons are simple:

  • More and more people are looking for Financial Insurance online
  • Your competitors are turning to Financial Insurance marketing
  • It is cheaper for Financial Insurance to market online

What should you consider and implement to make sure your Financial Insurance grows online? Here are some good strategies.

Build Social Marketing for Financial Insurance

Social media is growing rapidly, and it’s an affordable way to gain Financial Insurance customers.

It’s good to promote Financial Insurance on social media, but how to build social marketing? You can follow these steps:

  1. Create a business profile on Facebook, Instagram, TikTok, or YouTube for your Financial Insurance.
  2. Add a bio to each page you create and include your Financial Insurance’s website, location, hours, menu, and how to contact you.
  3. Send out regular posts about your Financial Insurance products, services, and promotions. And post high-quality Financial Insurance photos and videos to win the trust of consumers.

The above are some basic practices, and if you want to further expand your Financial Insurance reach, you can use social media advertising. It can reach lots of Financial Insurance audience at a low cost.

Some tools can help you target Financial Insurance audience precisely to improve your Financial Insurance ads ROI. Such as AdTargeting, will help you with:

  • Discovering hidden Financial Insurance interests on Facebook and TikTok
  • Analyzing Financial Insurance keywords on paid difficulty, popularity, regional search volume, and more
  • Spying on competitors' advertising campaigns on Facebook
  • Targeting Facebook ads to fans of a competitor's page

With AdTargeting, we list some interests and demographics that can help you target Financial Insurance audience on Facebook:

Rank Interests Audience Gender Age
1 Financial services 218.4M F:34.2% M:65.8% 25-34:37%
2 Insurance 399.9M F:41.2% M:58.8% 25-34:34%
3 Financial market 27.9M F:24.2% M:75.8% 25-34:40%
4 Life insurance 73.2M F:43.2% M:56.8% 25-34:34%
5 Financial adviser 15.9M F:43.7% M:56.3% 25-34:32%
6 Vehicle insurance 66.1M F:37.2% M:62.8% 25-34:31%
7 Financial technology 11.0M F:28.6% M:71.4% 25-34:40%
8 Health insurance 59.2M F:48.2% M:51.8% 25-34:28%
9 Financial accounting 9.3M F:43.2% M:56.8% 25-34:39%
10 Insurance policy 10.9M F:42.5% M:57.5% 25-34:28%

Meanwhile, here are some popular Facebook Financial Insurance pages that you can analyze and learn their advertising strategies.

Rank Page Name Likes Ads Audience Geo
1 AmTrust Financial Insurance 1.7K 50 -
2 Monteith Group Financial & Insurance Services 184 40 -
3 Providence Financial & Insurance Services, Inc. 792 28 -
4 The Richards Group - Financial, Insurance & HR Solutions 435 18 -
5 Allstar Financial Insurance 193 13 -

If you want to analyze these Financial Insurance pages in depth, please visit AdTargeting to see their ads trends, audience distribution and hot words analysis.

online marketing for Financial Insurance - social marketing

online marketing for Financial Insurance - social marketing

Use PPC to Promote Your Financial Insurance

PPC (Pay-per-Click) is an advertising model, and you can place Financial Insurance ads on search engines, but only pay whenever a user actually clicks on an ad. You can run Financial Insurance PPC ads on the following platforms:

  • Google
  • Bing
  • Facebook
  • Twitter
  • Instagram

The most popular PPC platform is Google Ads, and the keyword “Financial Insurance” is searched 1.0K per month on Google. This means that your "Financial Insurance" PPC ads have many potential customers. The best thing about PPC is that you can create ads that target Financial Insurance customers based on keywords, demographic, and location. And with AdTargeting you can get lots of Financial Insurance keywords to reach Financial Insurance audience.

We list some potential Financial Insurance Adwords keywords from AdTargeting, including both head keywords and long-tail keywords, and hope to help your Financial Insurance business.

Head Keywords for Financial Insurance

Rank Financial Insurance Keywords Search volume Cost Per Click Paid Difficulty
1 financial insurance 1.0K 8.69 17
2 smartfinancial insurance 1.6K 15.58 54
3 sunlife dental 13.3K 4.03 8

Long-Tail Keywords for Financial Insurance

Rank Financial Insurance Keywords Search volume Cost Per Click Paid Difficulty
1 thrivent financial insurance 170 3.30 15
2 lincoln financial insurance 260 5.99 23
3 pc financial insurance broker inc 170 9.12 46
4 country financial insurance company 210 8.81 25
5 pc financial insurance 1.0K 7.20 30
6 answer financial insurance 390 19.34 41
7 country financial insurance 5.4K 16.19 35
8 financial insurance company 260 5.24 22
9 sun life financial insurance 590 2.84 24
10 financial link takaful etiqa 170 0.53 0
11 lincoln short term disability 590 2.15 6
12 state auto financial corp 170 0.00 2
13 home protection insurance 3.6K 8.54 35
14 smart financial auto insurance 260 16.46 53
15 columbia life insurance 2.4K 5.92 39
16 bank owned life insurance 1.0K 7.79 35
17 lincoln financial dental providers 260 4.78 17

Grow SEO for Your Financial Insurance Business

SEO (Search Engine Optimization) aims to rank your content higher in the Google search engine for a particular keyword.

So you need to conduct keyword research and insert Financial Insurance keywords in your website. AdTargeting can offer you lots of Financial Insurance keywords, moreover, you can monitor competitors' websites to discover the Financial Insurance keywords that drive traffic to them.

Financial Insurance keywords research - Adtargeting

Online Marketing for Financial Insurance - SEO

Based on Financial Insurance keywords, you can write articles to post on your website and social platforms. Article topics can be how to choose Financial Insurance products, list of best Financial Insurance, etc. High-quality content is an important way to help you improve your SEO ranking.

In addition, don’t forget to localize, which will improve your Financial Insurance reach in local marketing. To do this, you need to add some location keywords in your keywords mix, such as “Financial Insurance in Los Angeles”. Also, perfecting your Google Business Profile ranking and improving the quality of reviews can help your Financial Insurance rank higher in Map pack results.

Ready to Start Online Marketing for Financial Insurance?

If you lack experience in conducting Financial Insurance online marketing, then social media, PPC, and SEO are the easiest and most cost-effective ways to do so. In the meanwhile, AdTargeting can be your best online marketing partner to help you target your Financial Insurance audience. You will easily reduce costs and increase advertising ROI!

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