How To Target Facebook Ads To "Digital wallet" Audience | AdTargeting

How To Target Facebook Ads To "Digital wallet" Audience | AdTargeting

Many people are wondering whether their "Digital wallet" Facebook ads are working when the "Digital wallet" advertising are not getting any reach. Your "Digital wallet" Facebook ads can help you expand brand awareness, increase coverage and bring conversions, only if you choose the right Facebook interests and target your audience accurately. 

The interest "Digital wallet" has 18,735,290 audiences on Facebook, this means that your "Digital wallet" facebook ads has many potential audiences. So the point is, how to target these people and make them really become yours. AdTargeting can be helpful. It is one of the best Facebook interest targeting tool to discover hidden or niche interests of "Digital wallet" Facebook ads that your competitor don't know, and provide audience analysis report. Keep reading and see how to target your audience precisely at once! In order to get more content, you can check the website google adwords targeting.

The interest "Digital wallet" overview

Interest Audience Gender ratio of the audience Major Age
 Digital wallet   18,735,290 Men accounted for59.3%
Women accounted for40.7%

At first, we can have an overview of "Digital wallet". The interest "Digital wallet"  has 18,735,290 audiences in Facebook. Among these audiences, men accounted for 59.3%, women accounted for 40.7%. The major age of Digital wallet audiences is 25-34, and they accounted for 38.63%.

There are also many hidden interests of "Digital wallet". You can choose the most appropriate interest for your "Digital wallet" advertising according to the real situation.

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"Digital wallet" Facebook ads audience analysis report

When you run "Digital wallet" advertisements on Facebook, you need to set suitable audience targeting conditions in "Digital wallet" Facebook ads. After analyzing the audience of "Digital wallet" , you can get the report of "Digital wallet" audience analysis include many detailed information:


The majority of people interested in "Digital wallet" between 25-34, and they accounted for 38.63%. And other age groups like 18-24 accounted for 25.69%. The people interested in "Digital wallet" between 35-44 accounted for 19.51%.

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Women accounted for 40.7% and men accounted for 59.3%.

Relationship Status

The majority of people interested in "Digital wallet" are in a relationship of Engaged and they take a large proportion for about 42.9%.


The majority of people have a College degree.

Job Title

From the job title of the audience, we can analyze that the people interested in "Digital wallet" who work on Administrative Services have the largest audience account for 25.5%. Besides this, people work on Sales and Production also have many audience.


People in Malaysia have the highest passion for "Digital wallet". And India and Philippines also have large numbers of people interested in "Digital wallet".

In addition to the report of audience analysis mentioned above, you can use Facebook interest targeting tool to explore more detailed audience analysis information. All data can be viewed on AdTargeting.

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Lists of interests for "Digital wallet" Facebook ads

After analyzing the audience, you can also find other most related interests of "Digital wallet". And there is a Facebook interest list that maybe helpful for you in AdTargeting . You can not only get the lists of interests but also the audience number of each interest. The recommendation of relevant interests can give you some inspiration to choose interests for "Digital wallet" advertising.

Interest Audience
Wallet 64,004,150 1,760
Pocket Books 410,900
Cash flow 11,171,920
Payment system 21,384,500
Google Wallet 6,846,040
Foulard 1,866,680
Love bracelet (Cartier) 181,000
Italian charm bracelet 23,780
EZ-Link 258,460

Target "Digital wallet" audience of competitors with Facebook Pages 

The audiences of competitors are also our potential audiences. You can target audience of competitors with Facebook Pages in AdTargeting. A higher affinity score, means a higher relevance of the Facebook Page to your audience. Other professional contents: facebook ads reddit, facebook audience insights alternative.

Just get the most related Facebook Pages of "Digital wallet" and use them to target your Facebook ads to "Digital wallet" audience.

Page Audience Following Affinity
Mobikwik 93,644 954,018 56.79X
MR DIY 263,704 1,232,464 67.44X
IKEA 315,920 1,239,818 80.31X
Malaysia Airlines 239,396 1,150,357 65.59X
airasia 415,552 2,747,260 47.68X
China Southern Airlines 315,380 5,111,484 16.51X
Qatar Airways 245,463 14,948,110 4.29X
Honda Malaysia 229,120 1,129,882 63.91X
Hyundai India 171,004 8,301,036 6.39X
TOYOTA 203,240 12,283,245 4.33X

Reports of other interests

You can also get some reports of other interests. Then you can do better in Facebook audience optimization and target Facebook ads to audience more accurately. Here are the reports you might be interested in:

What's more, you can have a fast browsing of popular interests in Top Charts very easily to follow the industrial trend. Wanna target Facebook ads to "Digital wallet" audience? Just practice these advices now!

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