PPC for Marketing Email - Essential Tips & Platforms to Increase Sales

PPC for Marketing Email: Essential Tips & Platforms to Increase Sales

Marketing Email keywords research - Adtargeting

According to Forbes, almost 50% of small businesses are utilizing pay-per-click advertising (PPC). PPC can have a major and positive impact on your Marketing Email business, its benefit includes but not limited to:

  • Immediately generate a lot of leads for Marketing Email
  • Target Marketing Email audience in Real-Time
  • Increase your brand presence

Continue reading this PPC guide to learn about PPC for Marketing Email and how it can boost your business.

Table of Contents:

What's PPC for Marketing Email?

PPC is a form of online advertising in which you only pay when people click on your ads. You can easily promote your Marketing Email business by placing Marketing Email PPC ads in search engines, social media or on websites. But how to develop effective Marketing Email PPC ads? Here are the steps:

5 Step Process To Creating Marketing Email PPC Ads

1. Define Your Goals

Do you want to boost sales, leads, or brand awareness? Determine your goals before placing Marketing Email ad, which can maximize your advertising revenue.

2. Set a Budget for Your Marketing Email PPC Campaign

It's a vital step to decide how much you can afford to spend. A proper budget can bring you a lot of clicks and increase your Marketing Email ads ROI.

3. Target Marketing Email Audience

You can target Marketing Email audience by keywords, audience age, gender, geographic location, etc. The more accurate the target audience is, the better the Marketing Email PPC ads results will be.

4. Track Your PPC Ads Metrics

Monitor and optimize the effectiveness of your Marketing Email PPC ads by focusing on metrics such as CTR, clicks, conversion rates, etc.

5. Learn from Marketing Email Competitors

Learning competitors' PPC strategies can help you understand the Marketing Email audience's pain points, so you can optimize your PPC campaigns.

4 PPC Platforms to Boost Marketing Email Sales

When it comes to PPC, platform selection is critical. Which PPC ad platform is right for Marketing Email? In this chapter, you will learn more about these platforms:

  • Google
  • Bing
  • Facebook
  • TikTok

Google Ads

Google Ads is the most popular PPC ad network. Every day a large number of people search for Marketing Email on Google, and they are your future customers. To get these potential customers, you need to bid on Marketing Email keywords in AdWords (Google's advertising system) to get your Marketing Email PPC ads to show up prominently in the search results.

Here are some high-quality Marketing Email keywords to help you start a successful Google PPC journey.

Rank Marketing Email Keywords Search volume Cost Per Click Paid Difficulty

See More Marketing Email Keywords

Also, you can use tools such as AdTargeting to monitor the Marketing Email keywords on your competitor's websites and use them to optimize your PPC campaigns.

Just enter a Marketing Email website domain in AdTargeting, and you can analyze competitors' PPC strategy to beat it.

Marketing Email keywords research - Adtargeting

PPC for Marketing Email - domain

Bing Ads

Bing is second only to Google as a search engine, and its PPC ads are very similar to Google's. Although Bing has fewer users than Google, it has a higher CTR and lower cost for Marketing Email PPC ads. On Bing, you can bid on Marketing Email keywords for a lower price.

Here are the search volume and CPC for some of the top Marketing Email keywords.

Rank Marketing Email Keywords Search volume Cost Per Click Paid Difficulty
1 html marketing email template 0 0.00 Low
2 great marketing emails 88 0.00 Low
3 b2b marketing email marketing ideas 0 0.00 Low
4 marketing email examples sales 0 0.00 Low
5 best email marketing emails 14 0.00 Low
6 marketing email template sample 12 0.05 Medium
7 automated marketing emails 51 0.00 Low
8 direct marketing email template 16 0.00 Low
9 sample marketing email to clients 0 0.00 Low
10 internet marketing email marketing 19 0.00 Low

See More Marketing Email Keywords

With these top Marketing Email keywords, we believe your Bing ads can perform very well.

Facebook Ads

Facebook has 2.93 billion monthly active users, its large user base and powerful advertising system make it one of the best PPC platforms.

Through Facebook's advertising system, you can place Marketing Email ads on Facebook, Instagram, Messenger, and Audience Network. And you can precisely target Marketing Email audience based on interests, age, gender, geographic location, etc.

Here is Facebook's Marketing Email audience report to give us an insight into the Marketing Email audience.

Rank Interests Audience Gender Age

When you create Facebook PPC ads, researching other Marketing Email Facebook pages can provide you with inspiration. Here are some popular Marketing Email pages for your reference.

Rank Page Name Likes Ads Audience Geo
1 Sms Marketing & Email Marketing Uae 0 1 -
2 Yikes Marketing - PPC - Digital Marketing & Email Campaigns 120 4 -

Through AdTargeting, we can get rich information about these Marketing Email pages.

For example, Sms Marketing & Email Marketing Uae, it has got 0 likes and published 1 ads in total, and its audience is most distributed in USA. If you want to know more information, such as ads channel distribution, creatives types and ad cases, please visit AdTargeting to check it out.

And, AdTargeting can help you analyze the Marketing Email audience of any competing Facebook page to help you make marketing decisions. As shown in the figure below:

Marketing Email keywords research - Adtargeting

PPC for Marketing Email - audience page

TikTok Ads

TikTok is the newest PPC platform with over 1 billion users. Although it costs more to advertise than Facebook and Google, it can bring you a large number of Marketing Email audience and high ROAS. TikTok PPC is similar to Facebook in that it helps you target Marketing Email audience through user interests.

Marketing Email keywords research - Adtargeting

PPC for Marketing Email - tiktok

Here are some useful articles to help you market your Marketing Email business on TikTok:
30+ Brilliant TikTok Captions to Increase Your TikTok Traffic
What Is FYP in TikTok & How to Get on the FYP in 2022?