Online Marketing for Luggage: Strategies & Tools to Boost Your Business
There is no doubt that online marketing for Luggage is lucrative. The reasons are simple:
- More and more people are looking for Luggage online
- Your competitors are turning to Luggage marketing
- It is cheaper for Luggage to market online
What should you consider and implement to make sure your Luggage grows online? Here are some good strategies.
Build Social Marketing for Luggage
Social media is growing rapidly, and it’s an affordable way to gain Luggage customers.
It’s good to promote Luggage on social media, but how to build social marketing? You can follow these steps:
- Create a business profile on Facebook, Instagram, TikTok, or YouTube for your Luggage.
- Add a bio to each page you create and include your Luggage’s website, location, hours, menu, and how to contact you.
- Send out regular posts about your Luggage products, services, and promotions. And post high-quality Luggage photos and videos to win the trust of consumers.
The above are some basic practices, and if you want to further expand your Luggage reach, you can use social media advertising. It can reach lots of Luggage audience at a low cost.
Some tools can help you target Luggage audience precisely to improve your Luggage ads ROI. Such as AdTargeting, will help you with:
- Discovering hidden Luggage interests on Facebook and TikTok
- Analyzing Luggage keywords on paid difficulty, popularity, regional search volume, and more
- Spying on competitors' advertising campaigns on Facebook
- Targeting Facebook ads to fans of a competitor's page
With AdTargeting, we list some interests and demographics that can help you target Luggage audience on Facebook:
| Rank | Interests | Audience | Gender | Age |
|---|---|---|---|---|
| 1 | Hand luggage | 2.2M | F:73.5% M:26.5% | 25-34:25% |
| 2 | Trunk (luggage) | 66.3K | F:85% M:15% | 25-34:38% |
| 3 | Antler Luggage | 50.6K | F:78% M:22% | 25-34:39% |
| 4 | Caggioni Travel Luggage | 19.2K | F:80% M:20% | 25-34:45% |
| 5 | Luggage lock | 5.6K | F:81% M:19% | 65+:49% |
| 6 | Globe-Trotter | 28.4K | F:46% M:54% | 25-34:35% |
Meanwhile, here are some popular Facebook Luggage pages that you can analyze and learn their advertising strategies.
| Rank | Page Name | Likes | Ads | Audience Geo |
|---|---|---|---|---|
| 1 | Biaggi Luggage | 105.8K | 343 | USA |
| 2 | iFLY Luggage | 3.2K | 23 | - |
| 3 | SkyTrek Luggage | 1.1K | 15 | - |
| 4 | Tokyoto Luggage | 7.7K | 82 | - |
| 5 | Be Luggage | 170 | 61 | USA |
If you want to analyze these Luggage pages in depth, please visit AdTargeting to see their ads trends, audience distribution and hot words analysis.
online marketing for Luggage - social marketing
Use PPC to Promote Your Luggage
PPC (Pay-per-Click) is an advertising model, and you can place Luggage ads on search engines, but only pay whenever a user actually clicks on an ad. You can run Luggage PPC ads on the following platforms:
- Bing
The most popular PPC platform is Google Ads, and the keyword “Luggage” is searched 774.0K per month on Google. This means that your "Luggage" PPC ads have many potential customers. The best thing about PPC is that you can create ads that target Luggage customers based on keywords, demographic, and location. And with AdTargeting you can get lots of Luggage keywords to reach Luggage audience.
We list some potential Luggage Adwords keywords from AdTargeting, including both head keywords and long-tail keywords, and hope to help your Luggage business.
Head Keywords for Luggage
| Rank | Luggage Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | luggage | 774.0K | 1.55 | 100 |
| 2 | chanel luggage | 1.9K | 1.38 | 100 |
| 3 | paravel luggage | 6.6K | 4.16 | 100 |
| 4 | luggage sale | 47.0K | 0.69 | 100 |
| 5 | childrens luggage | 6.6K | 0.79 | 100 |
| 6 | small luggage | 5.8K | 0.60 | 100 |
| 7 | vintage luggage | 6.9K | 0.60 | 100 |
| 8 | kohls luggage | 9.9K | 0.60 | 100 |
Long-Tail Keywords for Luggage
| Rank | Luggage Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | kids rolling luggage | 1.9K | 1.07 | 100 |
| 2 | black friday luggage deals | 3.6K | 1.39 | 51 |
| 3 | luggage sets on sale | 12.1K | 0.85 | 100 |
| 4 | amazonbasics hardside spinner luggage | 2.4K | 0.74 | 100 |
| 5 | hand luggage bags | 5.4K | 0.39 | 100 |
| 6 | samsonite hardside luggage | 1.6K | 1.19 | 100 |
| 7 | air canada luggage | 880 | 0.75 | 100 |
| 8 | briggs and riley luggage | 5.4K | 2.14 | 100 |
| 9 | lufthansa hand luggage | 1.0K | 0.05 | 3 |
| 10 | 2 piece luggage set | 8.1K | 0.85 | 100 |
| 11 | swiss army luggage | 3.0K | 1.10 | 100 |
| 12 | kids luggage sets | 3.6K | 0.50 | 100 |
Additional Reading: >PPC for Luggage: Essential Tips & Platforms to Increase Sales
Grow SEO for Your Luggage Business
SEO (Search Engine Optimization) aims to rank your content higher in the Google search engine for a particular keyword.
So you need to conduct keyword research and insert Luggage keywords in your website. AdTargeting can offer you lots of Luggage keywords, moreover, you can monitor competitors' websites to discover the Luggage keywords that drive traffic to them.
Online Marketing for Luggage - SEO
Based on Luggage keywords, you can write articles to post on your website and social platforms. Article topics can be how to choose Luggage products, list of best Luggage, etc. High-quality content is an important way to help you improve your SEO ranking.
In addition, don’t forget to localize, which will improve your Luggage reach in local marketing. To do this, you need to add some location keywords in your keywords mix, such as “Luggage in New York”. Also, perfecting your Google Business Profile ranking and improving the quality of reviews can help your Luggage rank higher in Map pack results.
Ready to Start Online Marketing for Luggage?
If you lack experience in conducting Luggage online marketing, then social media, PPC, and SEO are the easiest and most cost-effective ways to do so. In the meanwhile, AdTargeting can be your best online marketing partner to help you target your Luggage audience. You will easily reduce costs and increase advertising ROI！
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