Online Marketing for Aerospace: Strategies & Tools to Boost Your Business
There is no doubt that online marketing for Aerospace is lucrative. The reasons are simple:
- More and more people are looking for Aerospace online
- Your competitors are turning to Aerospace marketing
- It is cheaper for Aerospace to market online
What should you consider and implement to make sure your Aerospace grows online? Here are some good strategies.
Build Social Marketing for Aerospace
Social media is growing rapidly, and it’s an affordable way to gain Aerospace customers.
It’s good to promote Aerospace on social media, but how to build social marketing? You can follow these steps:
- Create a business profile on Facebook, Instagram, TikTok, or YouTube for your Aerospace.
- Add a bio to each page you create and include your Aerospace’s website, location, hours, menu, and how to contact you.
- Send out regular posts about your Aerospace products, services, and promotions. And post high-quality Aerospace photos and videos to win the trust of consumers.
The above are some basic practices, and if you want to further expand your Aerospace reach, you can use social media advertising. It can reach lots of Aerospace audience at a low cost.
Some tools can help you target Aerospace audience precisely to improve your Aerospace ads ROI. Such as AdTargeting, will help you with:
- Discovering hidden Aerospace interests on Facebook and TikTok
- Analyzing Aerospace keywords on paid difficulty, popularity, regional search volume, and more
- Spying on competitors' advertising campaigns on Facebook
- Targeting Facebook ads to fans of a competitor's page
With AdTargeting, we list some interests and demographics that can help you target Aerospace audience on Facebook:
| Rank | Interests | Audience | Gender | Age |
|---|---|---|---|---|
| 1 | Aerospace | 22.9M | F:31.3% M:68.7% | 25-34:35% |
| 2 | Aerospace engineering | 13.9M | F:17.7% M:82.3% | 18-24:36% |
| 3 | Aerospace manufacturer | 4.6M | F:51.5% M:48.5% | 18-24:51% |
| 4 | Bombardier Aerospace | 3.2M | F:28.4% M:71.6% | 25-34:24% |
| 5 | Honeywell Aerospace | 930.4K | F:26.7% M:73.3% | 25-34:31% |
| 6 | Gulfstream Aerospace | 379.6K | F:24.8% M:75.2% | 25-34:24% |
| 7 | Gulfstream Aerospace Corporation | 117.1K | F:66% M:34% | 55-64:43 |
| 8 | International Association of Machinists and Aerospace Workers | 110.0K | F:24.8% M:75.2% | 4:65% |
| 9 | Aerospace Industries Association | 8.9K | F:14% M:86% | 55-64:44 |
| 10 | National Reconnaissance Office | 383.3K | F:27.1% M:72.9% | 4:65% |
Meanwhile, here are some popular Facebook Aerospace pages that you can analyze and learn their advertising strategies.
| Rank | Page Name | Likes | Ads | Audience Geo |
|---|---|---|---|---|
| 1 | Honeywell Aerospace | 82.0K | 353 | FRA |
| 2 | Astro Aerospace | 2.6K | 44 | - |
| 3 | Concord Aerospace | 887.8K | 21 | USA |
| 4 | Aerospace Components Inc. | 197.2K | 71 | - |
| 5 | Core Plus Aerospace | 199 | 60 | USA |
If you want to analyze these Aerospace pages in depth, please visit AdTargeting to see their ads trends, audience distribution and hot words analysis.
online marketing for Aerospace - social marketing
Use PPC to Promote Your Aerospace
PPC (Pay-per-Click) is an advertising model, and you can place Aerospace ads on search engines, but only pay whenever a user actually clicks on an ad. You can run Aerospace PPC ads on the following platforms:
- Bing
The most popular PPC platform is Google Ads, and the keyword “Aerospace” is searched 60.5K per month on Google. This means that your "Aerospace" PPC ads have many potential customers. The best thing about PPC is that you can create ads that target Aerospace customers based on keywords, demographic, and location. And with AdTargeting you can get lots of Aerospace keywords to reach Aerospace audience.
We list some potential Aerospace Adwords keywords from AdTargeting, including both head keywords and long-tail keywords, and hope to help your Aerospace business.
Head Keywords for Aerospace
| Rank | Aerospace Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | aerospace | 60.5K | 1.38 | 3 |
| 2 | smiths aerospace | 390 | 0.19 | 1 |
| 3 | aerospace co | 30 | 0.00 | 2 |
| 4 | aerospace international | 50 | 0.00 | 2 |
Long-Tail Keywords for Aerospace
| Rank | Aerospace Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | aerospace companies netherlands | 90 | 1.75 | 4 |
| 2 | aerospace engineering growth | 50 | 0.00 | 1 |
| 3 | aerospace engineering southampton | 140 | 1.08 | 8 |
| 4 | aerospace news uk | 90 | 0.09 | 2 |
| 5 | rockford aerospace companies | 20 | 0.00 | 0 |
| 6 | aerospace and aviation industry | 30 | 0.00 | 2 |
| 7 | aerospace industries association | 1.3K | 3.33 | 1 |
| 8 | washington aerospace companies | 30 | 0.00 | 6 |
| 9 | aerospace engineering society | 110 | 0.00 | 2 |
| 10 | aerospace engineering modules | 30 | 0.41 | 13 |
| 11 | aerospace engineering specialties | 20 | 0.00 | 1 |
| 12 | aerospace rockford il | 70 | 0.00 | 1 |
| 13 | american aerospace and defense manufacturing company | 10 | 0.00 | 0 |
| 14 | american aerospace engineering | 20 | 1.30 | 5 |
| 15 | aerospace engineering birmingham | 70 | 1.87 | 6 |
| 16 | private aerospace companies | 170 | 0.00 | 1 |
Additional Reading: >PPC for Aerospace: Essential Tips & Platforms to Increase Sales
Grow SEO for Your Aerospace Business
SEO (Search Engine Optimization) aims to rank your content higher in the Google search engine for a particular keyword.
So you need to conduct keyword research and insert Aerospace keywords in your website. AdTargeting can offer you lots of Aerospace keywords, moreover, you can monitor competitors' websites to discover the Aerospace keywords that drive traffic to them.
Online Marketing for Aerospace - SEO
Based on Aerospace keywords, you can write articles to post on your website and social platforms. Article topics can be how to choose Aerospace products, list of best Aerospace, etc. High-quality content is an important way to help you improve your SEO ranking.
In addition, don’t forget to localize, which will improve your Aerospace reach in local marketing. To do this, you need to add some location keywords in your keywords mix, such as “Aerospace in Phoenix”. Also, perfecting your Google Business Profile ranking and improving the quality of reviews can help your Aerospace rank higher in Map pack results.
Ready to Start Online Marketing for Aerospace?
If you lack experience in conducting Aerospace online marketing, then social media, PPC, and SEO are the easiest and most cost-effective ways to do so. In the meanwhile, AdTargeting can be your best online marketing partner to help you target your Aerospace audience. You will easily reduce costs and increase advertising ROI！
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