How To Target Facebook Ads To "Zillow" Audience | AdTargeting

How To Target Facebook Ads To "Zillow" Audience | AdTargeting

Many people are wondering whether their "Zillow" Facebook ads are working when the "Zillow" advertising are not getting any reach. Your "Zillow" Facebook ads can help you expand brand awareness, increase coverage and bring conversions, only if you choose the right Facebook interests and target your audience accurately. 

The interest "Zillow" has 34,290,260 audiences on Facebook, this means that your "Zillow" facebook ads has many potential audiences. So the point is, how to target these people and make them really become yours. AdTargeting can be helpful. It is one of the best Facebook interest targeting tool to discover hidden or niche interests of "Zillow" Facebook ads that your competitor don't know, and provide audience analysis report. Keep reading and see how to target your audience precisely at once! In order to get more content, you can check the website interest finder facebook.

The interest "Zillow" overview

Interest Audience Gender ratio of the audience Major Age
 Zillow   34,290,260 Men accounted for36.8%
Women accounted for63.2%

At first, we can have an overview of "Zillow". The interest "Zillow"  has 34,290,260 audiences in Facebook. Among these audiences, men accounted for 36.8%, women accounted for 63.2%. The major age of Zillow audiences is 25-34, and they accounted for 27.06%.

There are also many hidden interests of "Zillow". You can choose the most appropriate interest for your "Zillow" advertising according to the real situation.

Professional Learning Content:perfume advertisement ideas

"Zillow" Facebook ads audience analysis report

When you run "Zillow" advertisements on Facebook, you need to set suitable audience targeting conditions in "Zillow" Facebook ads. After analyzing the audience of "Zillow" , you can get the report of "Zillow" audience analysis include many detailed information:


The majority of people interested in "Zillow" between 25-34, and they accounted for 27.06%. And other age groups like 35-44 accounted for 22.61%. The people interested in "Zillow" between 45-54 accounted for 16.92%.

Other blog recommendations: tiktok ads spy


Women accounted for 63.2% and men accounted for 36.8%.

Relationship Status

The majority of people interested in "Zillow" are in a relationship of Engaged and they take a large proportion for about 57.8%.


The majority of people have a College degree.

Job Title

From the job title of the audience, we can analyze that the people interested in "Zillow" who work on Administrative Services have the largest audience account for 27.1%. Besides this, people work on Sales and Management also have many audience.


People in United States have the highest passion for "Zillow". And Brazil and India also have large numbers of people interested in "Zillow".

In addition to the report of audience analysis mentioned above, you can use Facebook interest targeting tool to explore more detailed audience analysis information. All data can be viewed on AdTargeting.

Get more professional content, please check social ad scout and google ads cost.

Lists of interests for "Zillow" Facebook ads

After analyzing the audience, you can also find other most related interests of "Zillow". And there is a Facebook interest list that maybe helpful for you in AdTargeting . You can not only get the lists of interests but also the audience number of each interest. The recommendation of relevant interests can give you some inspiration to choose interests for "Zillow" advertising.

Interest Audience
Real estate investing 114,699,043
The Official Real Estate Referral Group 1
National Association of Realtors 9,847,370
Coldwell Banker 12,540,200
Sotheby's International Realty 4,336,670 8,630,928
Trulia 13,030,808
ZipRealty 2,700
Coldwell Banker New Homes 303,580
Flipping 341,400

Target "Zillow" audience of competitors with Facebook Pages 

The audiences of competitors are also our potential audiences. You can target audience of competitors with Facebook Pages in AdTargeting. A higher affinity score, means a higher relevance of the Facebook Page to your audience. Other professional contents: how to download leads from facebook, tiktok captions.

Just get the most related Facebook Pages of "Zillow" and use them to target your Facebook ads to "Zillow" audience.

Page Audience Following Affinity
Zillow 2,148 2,156,386 30.89X
Fabletics 115,576 3,555,643 53.8X
HomeGoods 88,052 2,906,445 50.14X
Wayfair 178,395 5,624,032 52.5X
Big Lots 117,040 2,823,366 68.61X
T.J.Maxx 99,380 2,894,609 56.82X
Marshalls 93,064 2,838,327 54.26X
Target Style 72,524 2,708,042 44.32X
The Home Depot 108,552 4,082,881 29.62X
Sam's Club 86,324 2,845,040 50.22X

Reports of other interests

You can also get some reports of other interests. Then you can do better in Facebook audience optimization and target Facebook ads to audience more accurately. Here are the reports you might be interested in:

What's more, you can have a fast browsing of popular interests in Top Charts very easily to follow the industrial trend. Wanna target Facebook ads to "Zillow" audience? Just practice these advices now!

Professional Learning Content: adspy free, Facebook ads cost.