How To Target Facebook Ads To "Sports betting" Audience | AdTargeting

How To Target Facebook Ads To "Sports betting" Audience | AdTargeting

Many people are wondering whether their "Sports betting" Facebook ads are working when the "Sports betting" advertising are not getting any reach. Your "Sports betting" Facebook ads can help you expand brand awareness, increase coverage and bring conversions, only if you choose the right Facebook interests and target your audience accurately. 

The interest "Sports betting" has 19,340,920 audiences on Facebook, this means that your "Sports betting" facebook ads has many potential audiences. So the point is, how to target these people and make them really become yours. AdTargeting can be helpful. It is one of the best Facebook interest targeting tool to discover hidden or niche interests of "Sports betting" Facebook ads that your competitor don't know, and provide audience analysis report. Keep reading and see how to target your audience precisely at once! In order to get more content, you can check the website facebook interests tool.

The interest "Sports betting" overview

Interest Audience Gender ratio of the audience Major Age
 Sports betting   19,340,920 Men accounted for85.9%
Women accounted for14.1%

At first, we can have an overview of "Sports betting". The interest "Sports betting"  has 19,340,920 audiences in Facebook. Among these audiences, men accounted for 85.9%, women accounted for 14.1%. The major age of Sports betting audiences is 25-34, and they accounted for 38.02%.

There are also many hidden interests of "Sports betting". You can choose the most appropriate interest for your "Sports betting" advertising according to the real situation.

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"Sports betting" Facebook ads audience analysis report

When you run "Sports betting" advertisements on Facebook, you need to set suitable audience targeting conditions in "Sports betting" Facebook ads. After analyzing the audience of "Sports betting" , you can get the report of "Sports betting" audience analysis include many detailed information:


The majority of people interested in "Sports betting" between 25-34, and they accounted for 38.02%. And other age groups like 18-24 accounted for 31.57%. The people interested in "Sports betting" between 35-44 accounted for 15.22%.

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Women accounted for 14.1% and men accounted for 85.9%.

Relationship Status

The majority of people interested in "Sports betting" are in a relationship of Single and they take a large proportion for about 46.7%.


The majority of people have a College degree.

Job Title

From the job title of the audience, we can analyze that the people interested in "Sports betting" who work on Management have the largest audience account for 28.3%. Besides this, people work on Administrative Services and Sales also have many audience.


People in United Kingdom have the highest passion for "Sports betting". And Nigeria and Kenya also have large numbers of people interested in "Sports betting".

In addition to the report of audience analysis mentioned above, you can use Facebook interest targeting tool to explore more detailed audience analysis information. All data can be viewed on AdTargeting.

Get more professional content, please check competitor ad tracking and google adwords targeting.

Lists of interests for "Sports betting" Facebook ads

After analyzing the audience, you can also find other most related interests of "Sports betting". And there is a Facebook interest list that maybe helpful for you in AdTargeting . You can not only get the lists of interests but also the audience number of each interest. The recommendation of relevant interests can give you some inspiration to choose interests for "Sports betting" advertising.

Interest Audience
Sportsbook 3,624,420
Video poker 1,794,640
Paradise Island 1,443,190
Bingo card 1,204,650
Keno 952,370
Ladbrokes 2,714,390
Sportingbet 1,143,506
Parimutuel betting 614,950
Handicapping 601,770
Betting pool 271,780

Target "Sports betting" audience of competitors with Facebook Pages 

The audiences of competitors are also our potential audiences. You can target audience of competitors with Facebook Pages in AdTargeting. A higher affinity score, means a higher relevance of the Facebook Page to your audience. Other professional contents: what is fyp, weight loss ads on facebook.

Just get the most related Facebook Pages of "Sports betting" and use them to target your Facebook ads to "Sports betting" audience.

Page Audience Following Affinity
Tipico De Estudiantes 579,096 584,691 109.83X
Co-op Bank Kenya 380 999,778 81.78X
Zenith Bank Plc 7,308 3,347,707 30.13X
GTBank 8,536 3,553,546 33.15X
Mike Sonko. 400 1,300,438 66.18X
Daniel "Churchill" Ndambuki aka Mwalimu King'ang'i 50,412 1,459,888 27.7X
Pitbulking 503,696 4,433,775 26.54X
Oh My Goal 304,232 6,011,251 6.9X
Soccer AM 80,164 1,208,952 126.18X
The Inbetweeners 276,020 3,168,242 16.37X

Reports of other interests

You can also get some reports of other interests. Then you can do better in Facebook audience optimization and target Facebook ads to audience more accurately. Here are the reports you might be interested in:

What's more, you can have a fast browsing of popular interests in Top Charts very easily to follow the industrial trend. Wanna target Facebook ads to "Sports betting" audience? Just practice these advices now!

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