How To Target Facebook Ads To "Sleep Number" Audience | AdTargeting

How To Target Facebook Ads To "Sleep Number" Audience | AdTargeting

Many people are wondering whether their "Sleep Number" Facebook ads are working when the "Sleep Number" advertising are not getting any reach. Your "Sleep Number" Facebook ads can help you expand brand awareness, increase coverage and bring conversions, only if you choose the right Facebook interests and target your audience accurately. 

The interest "Sleep Number" has 3,308,490 audiences on Facebook, this means that your "Sleep Number" facebook ads has many potential audiences. So the point is, how to target these people and make them really become yours. AdTargeting can be helpful. It is one of the best Facebook interest targeting tool to discover hidden or niche interests of "Sleep Number" Facebook ads that your competitor don't know, and provide audience analysis report. Keep reading and see how to target your audience precisely at once! In order to get more content, you can check the website interest explorer.

The interest "Sleep Number" overview

Interest Audience Gender ratio of the audience Major Age
 Sleep Number   3,308,490 Men accounted for40.9%
Women accounted for59.1%

At first, we can have an overview of "Sleep Number". The interest "Sleep Number"  has 3,308,490 audiences in Facebook. Among these audiences, men accounted for 40.9%, women accounted for 59.1%. The major age of Sleep Number audiences is 35-44, and they accounted for 32.78%.

There are also many hidden interests of "Sleep Number". You can choose the most appropriate interest for your "Sleep Number" advertising according to the real situation.

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"Sleep Number" Facebook ads audience analysis report

When you run "Sleep Number" advertisements on Facebook, you need to set suitable audience targeting conditions in "Sleep Number" Facebook ads. After analyzing the audience of "Sleep Number" , you can get the report of "Sleep Number" audience analysis include many detailed information:


The majority of people interested in "Sleep Number" between 35-44, and they accounted for 32.78%. And other age groups like 45-54 accounted for 30.63%. The people interested in "Sleep Number" between 55-64 accounted for 29.19%.

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Women accounted for 59.1% and men accounted for 40.9%.

Relationship Status

The majority of people interested in "Sleep Number" are in a relationship of Engaged and they take a large proportion for about 65.2%.


The majority of people have a College degree.

Job Title

From the job title of the audience, we can analyze that the people interested in "Sleep Number" who work on Administrative Services have the largest audience account for 26.8%. Besides this, people work on Production and Sales also have many audience.


People in United States have the highest passion for "Sleep Number". And - and - also have large numbers of people interested in "Sleep Number".

In addition to the report of audience analysis mentioned above, you can use Facebook interest targeting tool to explore more detailed audience analysis information. All data can be viewed on AdTargeting.

Get more professional content, please check find competitors display ads free and adwords audience targeting.

Lists of interests for "Sleep Number" Facebook ads

After analyzing the audience, you can also find other most related interests of "Sleep Number". And there is a Facebook interest list that maybe helpful for you in AdTargeting . You can not only get the lists of interests but also the audience number of each interest. The recommendation of relevant interests can give you some inspiration to choose interests for "Sleep Number" advertising.

Interest Audience
Menage a Trois Wines 51,840
DIYPhotography 59,330
Sapphire Technology 839,640
sapphire technology club 215,190
Sleep Number 3,308,490
garnier usa 345,820
Nexcare 543,700
FIAT USA 190,460
Palmer's 428,590

Target "Sleep Number" audience of competitors with Facebook Pages 

The audiences of competitors are also our potential audiences. You can target audience of competitors with Facebook Pages in AdTargeting. A higher affinity score, means a higher relevance of the Facebook Page to your audience. Other professional contents: tiktok ads examples, hair transplant facebook ads.

Just get the most related Facebook Pages of "Sleep Number" and use them to target your Facebook ads to "Sleep Number" audience.

Page Audience Following Affinity
Sleep Number 10,868 846,690 243.58X
Big Lots 117,040 2,823,366 68.61X
The Crock-Pot Brand 52,728 1,740,807 51.14X
Overstock 72,512 1,633,814 73.45X
Family Dollar 10,520 1,625,864 81.23X
QVC 70,308 1,991,247 58.44X
Belk 76,548 1,894,022 66.89X
Sam's Club 86,324 2,845,040 50.22X
MobStub Daily Deals 79,656 2,002,901 65.82X
Bed Bath & Beyond 89,656 2,543,498 58.34X

Reports of other interests

You can also get some reports of other interests. Then you can do better in Facebook audience optimization and target Facebook ads to audience more accurately. Here are the reports you might be interested in:

What's more, you can have a fast browsing of popular interests in Top Charts very easily to follow the industrial trend. Wanna target Facebook ads to "Sleep Number" audience? Just practice these advices now!

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