How To Target Facebook Ads To "Mattress Firm" Audience | AdTargeting

How To Target Facebook Ads To "Mattress Firm" Audience | AdTargeting

Many people are wondering whether their "Mattress Firm" Facebook ads are working when the "Mattress Firm" advertising are not getting any reach. Your "Mattress Firm" Facebook ads can help you expand brand awareness, increase coverage and bring conversions, only if you choose the right Facebook interests and target your audience accurately. 

The interest "Mattress Firm" has 8,028,830 audiences on Facebook, this means that your "Mattress Firm" facebook ads has many potential audiences. So the point is, how to target these people and make them really become yours. AdTargeting can be helpful. It is one of the best Facebook interest targeting tool to discover hidden or niche interests of "Mattress Firm" Facebook ads that your competitor don't know, and provide audience analysis report. Keep reading and see how to target your audience precisely at once! In order to get more content, you can check the website facebook targeting tool.

The interest "Mattress Firm" overview

Interest Audience Gender ratio of the audience Major Age
 Mattress Firm   8,028,830 Men accounted for34%
Women accounted for66%

At first, we can have an overview of "Mattress Firm". The interest "Mattress Firm"  has 8,028,830 audiences in Facebook. Among these audiences, men accounted for 34%, women accounted for 66%. The major age of Mattress Firm audiences is 25-34, and they accounted for 21.6%.

There are also many hidden interests of "Mattress Firm". You can choose the most appropriate interest for your "Mattress Firm" advertising according to the real situation.

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"Mattress Firm" Facebook ads audience analysis report

When you run "Mattress Firm" advertisements on Facebook, you need to set suitable audience targeting conditions in "Mattress Firm" Facebook ads. After analyzing the audience of "Mattress Firm" , you can get the report of "Mattress Firm" audience analysis include many detailed information:


The majority of people interested in "Mattress Firm" between 25-34, and they accounted for 21.6%. And other age groups like 35-44 accounted for 18.76%. The people interested in "Mattress Firm" between 45-54 accounted for 18.41%.

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Women accounted for 66% and men accounted for 34%.

Relationship Status

The majority of people interested in "Mattress Firm" are in a relationship of Engaged and they take a large proportion for about 53%.


The majority of people have a College degree.

Job Title

From the job title of the audience, we can analyze that the people interested in "Mattress Firm" who work on Administrative Services have the largest audience account for 27.1%. Besides this, people work on Sales and Management also have many audience.


People in United States have the highest passion for "Mattress Firm". And Thailand and Canada also have large numbers of people interested in "Mattress Firm".

In addition to the report of audience analysis mentioned above, you can use Facebook interest targeting tool to explore more detailed audience analysis information. All data can be viewed on AdTargeting.

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Lists of interests for "Mattress Firm" Facebook ads

After analyzing the audience, you can also find other most related interests of "Mattress Firm". And there is a Facebook interest list that maybe helpful for you in AdTargeting . You can not only get the lists of interests but also the audience number of each interest. The recommendation of relevant interests can give you some inspiration to choose interests for "Mattress Firm" advertising.

Interest Audience
Headboard (furniture) 4,204,090
Bench (furniture) 1,893,180
Sofa bed 22,987,280
Bed sheet 57,922,990
Bedroom Decorating Ideas 101,075
Duvet 26,335,580
Mattress protector 4,050,700
Mattress pad 118,480
Mattress Factory 2,133,190

Target "Mattress Firm" audience of competitors with Facebook Pages 

The audiences of competitors are also our potential audiences. You can target audience of competitors with Facebook Pages in AdTargeting. A higher affinity score, means a higher relevance of the Facebook Page to your audience. Other professional contents: facebook jewelry ads, facebook ad targeting fitness.

Just get the most related Facebook Pages of "Mattress Firm" and use them to target your Facebook ads to "Mattress Firm" audience.

Page Audience Following Affinity
Mattress Firm 249,420 378,816 161.27X
Big Lots 117,040 2,823,366 68.61X
Wayfair 178,395 5,624,032 52.5X
Marshalls 93,064 2,838,327 54.26X
T.J.Maxx 99,380 2,894,609 56.82X
Bed Bath & Beyond 89,656 2,543,498 58.34X
JCPenney 127,765 4,550,708 46.47X
Sam's Club 86,324 2,845,040 50.22X
HomeGoods 88,052 2,906,445 50.14X
The Home Depot 108,552 4,082,881 29.62X

Reports of other interests

You can also get some reports of other interests. Then you can do better in Facebook audience optimization and target Facebook ads to audience more accurately. Here are the reports you might be interested in:

What's more, you can have a fast browsing of popular interests in Top Charts very easily to follow the industrial trend. Wanna target Facebook ads to "Mattress Firm" audience? Just practice these advices now!

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