How To Target Facebook Ads To "Higher education" Audience | AdTargeting

How To Target Facebook Ads To "Higher education" Audience | AdTargeting

Many people are wondering whether their "Higher education" Facebook ads are working when the "Higher education" advertising are not getting any reach. Your "Higher education" Facebook ads can help you expand brand awareness, increase coverage and bring conversions, only if you choose the right Facebook interests and target your audience accurately. 

The interest "Higher education" has 662,512,630 audiences on Facebook, this means that your "Higher education" facebook ads has many potential audiences. So the point is, how to target these people and make them really become yours. AdTargeting can be helpful. It is one of the best Facebook interest targeting tool to discover hidden or niche interests of "Higher education" Facebook ads that your competitor don't know, and provide audience analysis report. Keep reading and see how to target your audience precisely at once! In order to get more content, you can check the website facebook interest finder.

The interest "Higher education" overview

Interest Audience Gender ratio of the audience Major Age
 Higher education   662,512,630 Men accounted for51.9%
Women accounted for48.1%

At first, we can have an overview of "Higher education". The interest "Higher education"  has 662,512,630 audiences in Facebook. Among these audiences, men accounted for 51.9%, women accounted for 48.1%. The major age of Higher education audiences is 18-24, and they accounted for 35.58%.

There are also many hidden interests of "Higher education". You can choose the most appropriate interest for your "Higher education" advertising according to the real situation.

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"Higher education" Facebook ads audience analysis report

When you run "Higher education" advertisements on Facebook, you need to set suitable audience targeting conditions in "Higher education" Facebook ads. After analyzing the audience of "Higher education" , you can get the report of "Higher education" audience analysis include many detailed information:


The majority of people interested in "Higher education" between 18-24, and they accounted for 35.58%. And other age groups like 25-34 accounted for 33.45%. The people interested in "Higher education" between 35-44 accounted for 15.74%.

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Women accounted for 48.1% and men accounted for 51.9%.

Relationship Status

The majority of people interested in "Higher education" are in a relationship of Single and they take a large proportion for about 45.2%.


The majority of people have a College degree.

Job Title

From the job title of the audience, we can analyze that the people interested in "Higher education" who work on Administrative Services have the largest audience account for 21.1%. Besides this, people work on Management and Education and Libraries also have many audience.


People in Brazil have the highest passion for "Higher education". And India and United States also have large numbers of people interested in "Higher education".

In addition to the report of audience analysis mentioned above, you can use Facebook interest targeting tool to explore more detailed audience analysis information. All data can be viewed on AdTargeting.

Get more professional content, please check Track Competitors’ad Campaigns and tiktok target audience.

Lists of interests for "Higher education" Facebook ads

After analyzing the audience, you can also find other most related interests of "Higher education". And there is a Facebook interest list that maybe helpful for you in AdTargeting . You can not only get the lists of interests but also the audience number of each interest. The recommendation of relevant interests can give you some inspiration to choose interests for "Higher education" advertising.

Interest Audience
Academic degree 97,917,030
Kindergarten 155,815,650
Student 589,305,550
Master's degree 126,285,460
Cognition 345,103,840
School 668,862,020
Private school 68,338,530
Primary school 84,883,840
Diploma 40,247,890
Graduation 53,257,260

Target "Higher education" audience of competitors with Facebook Pages 

The audiences of competitors are also our potential audiences. You can target audience of competitors with Facebook Pages in AdTargeting. A higher affinity score, means a higher relevance of the Facebook Page to your audience. Other professional contents: facebook audience insights alternative, download leads from facebook.

Just get the most related Facebook Pages of "Higher education" and use them to target your Facebook ads to "Higher education" audience.

Page Audience Following Affinity
Quebrando o Tabu 44,960 8,711,258 6.4X
Sadcasm 2,843,634 15,214,976 5.23X
Netflix 45,948 9,305,695 6.12X 3,196,572 15,714,083 3.92X
China Xinhua Sci-Tech 181,708 15,440,657 3.08X
China Xinhua Sports 202,124 15,110,120 3.5X
Tastemade Brasil 58,640 14,102,352 5.16X
China Plus News 194,100 13,757,685 3.69X
Tasty Demais 56,452 15,386,363 4.55X
CCTV 305,314 21,076,429 3.79X

Reports of other interests

You can also get some reports of other interests. Then you can do better in Facebook audience optimization and target Facebook ads to audience more accurately. Here are the reports you might be interested in:

What's more, you can have a fast browsing of popular interests in Top Charts very easily to follow the industrial trend. Wanna target Facebook ads to "Higher education" audience? Just practice these advices now!

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