PPC for Tree Care: Essential Tips & Platforms to Increase Sales
According to Forbes, almost 50% of small businesses are utilizing pay-per-click advertising (PPC). PPC can have a major and positive impact on your Tree Care business, its benefit includes but not limited to:
- Immediately generate a lot of leads for Tree Care
- Target Tree Care audience in Real-Time
- Increase your brand presence
Continue reading this PPC guide to learn about PPC for Tree Care and how it can boost your business.
What's PPC for Tree Care?
PPC is a form of online advertising in which you only pay when people click on your ads. You can easily promote your Tree Care business by placing Tree Care PPC ads in search engines, social media or on websites. But how to develop effective Tree Care PPC ads? Here are the steps:
5 Step Process To Creating Tree Care PPC Ads
1. Define Your Goals
Do you want to boost sales, leads, or brand awareness? Determine your goals before placing Tree Care ad, which can maximize your advertising revenue.
2. Set a Budget for Your Tree Care PPC Campaign
It's a vital step to decide how much you can afford to spend. A proper budget can bring you a lot of clicks and increase your Tree Care ads ROI.
3. Target Tree Care Audience
You can target Tree Care audience by keywords, audience age, gender, geographic location, etc. The more accurate the target audience is, the better the Tree Care PPC ads results will be.
4. Track Your PPC Ads Metrics
Monitor and optimize the effectiveness of your Tree Care PPC ads by focusing on metrics such as CTR, clicks, conversion rates, etc.
5. Learn from Tree Care Competitors
Learning competitors' PPC strategies can help you understand the Tree Care audience's pain points, so you can optimize your PPC campaigns.
4 PPC Platforms to Boost Tree Care Sales
When it comes to PPC, platform selection is critical. Which PPC ad platform is right for Tree Care? In this chapter, you will learn more about these platforms:
- Bing
- TikTok
Google Ads
Google Ads is the most popular PPC ad network. Every day a large number of people search for Tree Care on Google, and they are your future customers. To get these potential customers, you need to bid on Tree Care keywords in AdWords (Google's advertising system) to get your Tree Care PPC ads to show up prominently in the search results.
Here are some high-quality Tree Care keywords to help you start a successful Google PPC journey.
| Rank | Tree Care Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | tree care | 4.4K | 7.93 | 38 |
| 2 | willow tree care | 320 | 0.35 | 65 |
| 3 | peach tree care | 2.2K | 2.28 | 13 |
| 4 | bay leaf tree care | 200 | 2.66 | 19 |
| 5 | pine tree care | 480 | 5.73 | 17 |
| 6 | lemon cypress tree care | 220 | 0.00 | 6 |
| 7 | indoor lemon tree care | 1.4K | 1.12 | 86 |
| 8 | rosemary tree care | 151 | 0.00 | 4 |
| 9 | ginkgo tree care | 370 | 3.19 | 6 |
| 10 | avocado tree care | 4.1K | 2.52 | 67 |
See More Tree Care Keywords
Also, you can use tools such as AdTargeting to monitor the Tree Care keywords on your competitor's websites and use them to optimize your PPC campaigns.
Just enter a Tree Care website domain in AdTargeting, and you can analyze competitors' PPC strategy to beat it.
PPC for Tree Care - domain
Bing Ads
Bing is second only to Google as a search engine, and its PPC ads are very similar to Google's. Although Bing has fewer users than Google, it has a higher CTR and lower cost for Tree Care PPC ads. On Bing, you can bid on Tree Care keywords for a lower price.
Here are the search volume and CPC for some of the top Tree Care keywords.
| Rank | Tree Care Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | gardenia braided tree care | 0 | 0.00 | Low |
| 2 | x42roadleaf tree care | 0 | 0.00 | Low |
| 3 | tree care fl | 0 | 0.00 | Low |
| 4 | cheap tree care company | 0 | 0.00 | Low |
| 5 | apple tree care | 116 | 0.33 | High |
| 6 | new tree care tips | 0 | 0.00 | Low |
| 7 | cherry tree care maintenance | 10 | 0.00 | Low |
| 8 | advanced tree care redwood city | 10 | 0.00 | Low |
| 9 | palm tree care | 126 | 0.23 | High |
| 10 | orange tree care | 52 | 0.00 | Medium |
See More Tree Care Keywords
With these top Tree Care keywords, we believe your Bing ads can perform very well.
Facebook Ads
Facebook has 2.93 billion monthly active users, its large user base and powerful advertising system make it one of the best PPC platforms.
Through Facebook's advertising system, you can place Tree Care ads on Facebook, Instagram, Messenger, and Audience Network. And you can precisely target Tree Care audience based on interests, age, gender, geographic location, etc.
Here is Facebook's Tree Care audience report to give us an insight into the Tree Care audience.
| Rank | Interests | Audience | Gender | Age |
|---|
When you create Facebook PPC ads, researching other Tree Care Facebook pages can provide you with inspiration. Here are some popular Tree Care pages for your reference.
| Rank | Page Name | Likes | Ads | Audience Geo |
|---|---|---|---|---|
| 1 | Maplebeck Tree Care | 155 | 26 | - |
| 2 | Joes tree care | 67 | 19 | - |
| 3 | Tree Care Digital | 10 | 21 | - |
| 4 | Joes tree care | 243 | 17 | - |
| 5 | Brown's Tree Care | 151 | 90 | - |
| 6 | Flying squirrel tree care | 324 | 21 | - |
| 7 | Salt River Tree Care | 1.2K | 15 | - |
| 8 | Anglin Brothers Tree Care | 173 | 43 | USA |
| 9 | Tree Care Industry Association | 19.3K | 21 | USA |
| 10 | California Arbor Care Professional Tree Care | 273 | 21 | - |
Through AdTargeting, we can get rich information about these Tree Care pages.
For example, Maplebeck Tree Care, it has got 155 likes and published 26 ads in total, and its audience is most distributed in USA. If you want to know more information, such as ads channel distribution, creatives types and ad cases, please visit AdTargeting to check it out.
And, AdTargeting can help you analyze the Tree Care audience of any competing Facebook page to help you make marketing decisions. As shown in the figure below:
PPC for Tree Care - audience page
TikTok Ads
TikTok is the newest PPC platform with over 1 billion users. Although it costs more to advertise than Facebook and Google, it can bring you a large number of Tree Care audience and high ROAS. TikTok PPC is similar to Facebook in that it helps you target Tree Care audience through user interests.
PPC for Tree Care - tiktok
Here are some useful articles to help you market your Tree Care business on TikTok:
30+ Brilliant TikTok Captions to Increase Your TikTok Traffic
What Is FYP in TikTok & How to Get on the FYP in 2022?
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