PPC for Painters - Essential Tips & Platforms to Increase Sales

PPC for Painters: Essential Tips & Platforms to Increase Sales

Painters keywords research - Adtargeting

According to Forbes, almost 50% of small businesses are utilizing pay-per-click advertising (PPC). PPC can have a major and positive impact on your Painters business, its benefit includes but not limited to:

  • Immediately generate a lot of leads for Painters
  • Target Painters audience in Real-Time
  • Increase your brand presence

Continue reading this PPC guide to learn about PPC for Painters and how it can boost your business.

Table of Contents:

What's PPC for Painters?

PPC is a form of online advertising in which you only pay when people click on your ads. You can easily promote your Painters business by placing Painters PPC ads in search engines, social media or on websites. But how to develop effective Painters PPC ads? Here are the steps:

5 Step Process To Creating Painters PPC Ads

1. Define Your Goals

Do you want to boost sales, leads, or brand awareness? Determine your goals before placing Painters ad, which can maximize your advertising revenue.

2. Set a Budget for Your Painters PPC Campaign

It's a vital step to decide how much you can afford to spend. A proper budget can bring you a lot of clicks and increase your Painters ads ROI.

3. Target Painters Audience

You can target Painters audience by keywords, audience age, gender, geographic location, etc. The more accurate the target audience is, the better the Painters PPC ads results will be.

4. Track Your PPC Ads Metrics

Monitor and optimize the effectiveness of your Painters PPC ads by focusing on metrics such as CTR, clicks, conversion rates, etc.

5. Learn from Painters Competitors

Learning competitors' PPC strategies can help you understand the Painters audience's pain points, so you can optimize your PPC campaigns.

4 PPC Platforms to Boost Painters Sales

When it comes to PPC, platform selection is critical. Which PPC ad platform is right for Painters? In this chapter, you will learn more about these platforms:

  • Google
  • Bing
  • Facebook
  • TikTok

Google Ads

Google Ads is the most popular PPC ad network. Every day a large number of people search for Painters on Google, and they are your future customers. To get these potential customers, you need to bid on Painters keywords in AdWords (Google's advertising system) to get your Painters PPC ads to show up prominently in the search results.

Here are some high-quality Painters keywords to help you start a successful Google PPC journey.

Rank Painters Keywords Search volume Cost Per Click Paid Difficulty
1 painters 2.7M 1.02 60
2 commercial painters near me 1.9K 31.76 32
3 house painters in my area 480 12.52 47
4 local painters near me 1.6K 9.44 71
5 deck painters near me 1.3K 9.86 83
6 furniture painters 74.0K 0.65 100
7 professional painters 8.1K 10.10 62
8 home painters near me 3.6K 13.84 41
9 interior house painters 1.3K 17.70 15
10 exterior house painters near me 5.4K 17.57 33

See More Painters Keywords

Also, you can use tools such as AdTargeting to monitor the Painters keywords on your competitor's websites and use them to optimize your PPC campaigns.

Just enter a Painters website domain in AdTargeting, and you can analyze competitors' PPC strategy to beat it.

Painters keywords research - Adtargeting

PPC for Painters - domain

Bing Ads

Bing is second only to Google as a search engine, and its PPC ads are very similar to Google's. Although Bing has fewer users than Google, it has a higher CTR and lower cost for Painters PPC ads. On Bing, you can bid on Painters keywords for a lower price.

Here are the search volume and CPC for some of the top Painters keywords.

Rank Painters Keywords Search volume Cost Per Click Paid Difficulty
1 acrylic painters artists 20 0.00 Low
2 professional painters my area 10 0.00 Medium
3 spray painters 78 0.04 Medium
4 home painters 472 0.23 High
5 find local painters 19 0.30 High
6 greatest painters all time 10 0.00 Low
7 painters decorators london 0 0.00 Low
8 average pay painters 0 0.00 Low
9 famous painters pictures 10 0.00 Low
10 acrylic painters their paintings 0 0.00 Low

See More Painters Keywords

With these top Painters keywords, we believe your Bing ads can perform very well.

Facebook Ads

Facebook has 2.93 billion monthly active users, its large user base and powerful advertising system make it one of the best PPC platforms.

Through Facebook's advertising system, you can place Painters ads on Facebook, Instagram, Messenger, and Audience Network. And you can precisely target Painters audience based on interests, age, gender, geographic location, etc.

Here is Facebook's Painters audience report to give us an insight into the Painters audience.

Rank Interests Audience Gender Age

When you create Facebook PPC ads, researching other Painters Facebook pages can provide you with inspiration. Here are some popular Painters pages for your reference.

Rank Page Name Likes Ads Audience Geo
1 CertaPro Painters 65.8K 85 CAN
2 University Painters 197 43 -
3 Sunrise Painters 103 27 -
4 Prime Painters 40 26 -
5 Pro Painters 520 17 -
6 Prime Painters 167 28 -
7 ProTect Painters 2.0K 21 -
8 Pro Team Painters 1.6K 49 USA
9 Home Painters Toronto 1.2K 94 -
10 Fresh Coat Painters 20.9K 47 -

Through AdTargeting, we can get rich information about these Painters pages.

For example, CertaPro Painters, it has got 65.8K likes and published 85 ads in total, and its audience is most distributed in CAN. If you want to know more information, such as ads channel distribution, creatives types and ad cases, please visit AdTargeting to check it out.

And, AdTargeting can help you analyze the Painters audience of any competing Facebook page to help you make marketing decisions. As shown in the figure below:

Painters keywords research - Adtargeting

PPC for Painters - audience page

TikTok Ads

TikTok is the newest PPC platform with over 1 billion users. Although it costs more to advertise than Facebook and Google, it can bring you a large number of Painters audience and high ROAS. TikTok PPC is similar to Facebook in that it helps you target Painters audience through user interests.

Painters keywords research - Adtargeting

PPC for Painters - tiktok

Here are some useful articles to help you market your Painters business on TikTok:
30+ Brilliant TikTok Captions to Increase Your TikTok Traffic
What Is FYP in TikTok & How to Get on the FYP in 2022?