Online Marketing for Landscaping: Strategies & Tools to Boost Your Business
There is no doubt that online marketing for Landscaping is lucrative. The reasons are simple:
- More and more people are looking for Landscaping online
- Your competitors are turning to Landscaping marketing
- It is cheaper for Landscaping to market online
What should you consider and implement to make sure your Landscaping grows online? Here are some good strategies.
Build Social Marketing for Landscaping
Social media is growing rapidly, and it’s an affordable way to gain Landscaping customers.
It’s good to promote Landscaping on social media, but how to build social marketing? You can follow these steps:
- Create a business profile on Facebook, Instagram, TikTok, or YouTube for your Landscaping.
- Add a bio to each page you create and include your Landscaping’s website, location, hours, menu, and how to contact you.
- Send out regular posts about your Landscaping products, services, and promotions. And post high-quality Landscaping photos and videos to win the trust of consumers.
The above are some basic practices, and if you want to further expand your Landscaping reach, you can use social media advertising. It can reach lots of Landscaping audience at a low cost.
Some tools can help you target Landscaping audience precisely to improve your Landscaping ads ROI. Such as AdTargeting, will help you with:
- Discovering hidden Landscaping interests on Facebook and TikTok
- Analyzing Landscaping keywords on paid difficulty, popularity, regional search volume, and more
- Spying on competitors' advertising campaigns on Facebook
- Targeting Facebook ads to fans of a competitor's page
With AdTargeting, we list some interests and demographics that can help you target Landscaping audience on Facebook:
| Rank | Interests | Audience | Gender | Age |
|---|---|---|---|---|
| 1 | Landscaping | 39.4M | F:49.6% M:50.4% | 25-34:25% |
Meanwhile, here are some popular Facebook Landscaping pages that you can analyze and learn their advertising strategies.
| Rank | Page Name | Likes | Ads | Audience Geo |
|---|---|---|---|---|
| 1 | LooHorst Landscaping | 168 | 46 | - |
| 2 | Peterson Landscaping | 131 | 42 | - |
| 3 | Tussey Landscaping | 4.2K | 34 | - |
| 4 | Hermes Landscaping | 2.0K | 33 | - |
| 5 | Evergreen Landscaping | 1.2K | 33 | - |
If you want to analyze these Landscaping pages in depth, please visit AdTargeting to see their ads trends, audience distribution and hot words analysis.
online marketing for Landscaping - social marketing
Use PPC to Promote Your Landscaping
PPC (Pay-per-Click) is an advertising model, and you can place Landscaping ads on search engines, but only pay whenever a user actually clicks on an ad. You can run Landscaping PPC ads on the following platforms:
- Bing
The most popular PPC platform is Google Ads, and the keyword “Landscaping” is searched 1.0M per month on Google. This means that your "Landscaping" PPC ads have many potential customers. The best thing about PPC is that you can create ads that target Landscaping customers based on keywords, demographic, and location. And with AdTargeting you can get lots of Landscaping keywords to reach Landscaping audience.
We list some potential Landscaping Adwords keywords from AdTargeting, including both head keywords and long-tail keywords, and hope to help your Landscaping business.
Head Keywords for Landscaping
| Rank | Landscaping Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | Landscaping | 1.0M | 2.22 | 11 |
| 2 | landscaping grass | 8.1K | 0.39 | 100 |
| 3 | natural landscaping | 18.1K | 2.84 | 4 |
| 4 | driveway landscaping | 4.4K | 1.74 | 31 |
| 5 | landscaping work | 2.4K | 3.24 | 28 |
| 6 | xeriscape landscaping | 1.3K | 1.95 | 11 |
| 7 | landscaping equipment | 4.4K | 0.91 | 100 |
| 8 | home landscaping | 3.6K | 2.33 | 38 |
| 9 | lawn landscaping | 1.6K | 3.33 | 72 |
| 10 | desert landscaping | 22.2K | 2.83 | 3 |
| 11 | landscaping walkways | 1.9K | 1.23 | 100 |
Long-Tail Keywords for Landscaping
| Rank | Landscaping Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | cheap landscaping ideas | 4.4K | 0.39 | 100 |
| 2 | small garden landscaping | 4.4K | 0.53 | 74 |
| 3 | do it yourself landscaping | 260 | 0.57 | 100 |
| 4 | landscaping service near me | 12.1K | 5.89 | 55 |
| 5 | garden design and landscaping | 720 | 1.49 | 46 |
| 6 | front landscaping designs | 880 | 1.41 | 92 |
| 7 | front yard landscaping pictures | 1.3K | 0.56 | 100 |
| 8 | small front yard landscaping | 4.4K | 0.73 | 100 |
| 9 | front yard landscaping ideas pictures | 260 | 0.49 | 100 |
Additional Reading: >PPC for Landscaping: Essential Tips & Platforms to Increase Sales
Grow SEO for Your Landscaping Business
SEO (Search Engine Optimization) aims to rank your content higher in the Google search engine for a particular keyword.
So you need to conduct keyword research and insert Landscaping keywords in your website. AdTargeting can offer you lots of Landscaping keywords, moreover, you can monitor competitors' websites to discover the Landscaping keywords that drive traffic to them.
Online Marketing for Landscaping - SEO
Based on Landscaping keywords, you can write articles to post on your website and social platforms. Article topics can be how to choose Landscaping products, list of best Landscaping, etc. High-quality content is an important way to help you improve your SEO ranking.
In addition, don’t forget to localize, which will improve your Landscaping reach in local marketing. To do this, you need to add some location keywords in your keywords mix, such as “Landscaping in Los Angeles”. Also, perfecting your Google Business Profile ranking and improving the quality of reviews can help your Landscaping rank higher in Map pack results.
Ready to Start Online Marketing for Landscaping?
If you lack experience in conducting Landscaping online marketing, then social media, PPC, and SEO are the easiest and most cost-effective ways to do so. In the meanwhile, AdTargeting can be your best online marketing partner to help you target your Landscaping audience. You will easily reduce costs and increase advertising ROI！