Online Marketing for Golf: Strategies & Tools to Boost Your Business
There is no doubt that online marketing for Golf is lucrative. The reasons are simple:
- More and more people are looking for Golf online
- Your competitors are turning to Golf marketing
- It is cheaper for Golf to market online
What should you consider and implement to make sure your Golf grows online? Here are some good strategies.
Build Social Marketing for Golf
Social media is growing rapidly, and it’s an affordable way to gain Golf customers.
It’s good to promote Golf on social media, but how to build social marketing? You can follow these steps:
- Create a business profile on Facebook, Instagram, TikTok, or YouTube for your Golf.
- Add a bio to each page you create and include your Golf’s website, location, hours, menu, and how to contact you.
- Send out regular posts about your Golf products, services, and promotions. And post high-quality Golf photos and videos to win the trust of consumers.
The above are some basic practices, and if you want to further expand your Golf reach, you can use social media advertising. It can reach lots of Golf audience at a low cost.
Some tools can help you target Golf audience precisely to improve your Golf ads ROI. Such as AdTargeting, will help you with:
- Discovering hidden Golf interests on Facebook and TikTok
- Analyzing Golf keywords on paid difficulty, popularity, regional search volume, and more
- Spying on competitors' advertising campaigns on Facebook
- Targeting Facebook ads to fans of a competitor's page
With AdTargeting, we list some interests and demographics that can help you target Golf audience on Facebook:
| Rank | Interests | Audience | Gender | Age |
|---|---|---|---|---|
| 1 | Golf | 310.5M | F:32.3% M:67.7% | 25-34:35% |
| 2 | Volkswagen Golf | 35.2M | F:17.6% M:82.4% | 25-34:38% |
| 3 | Golf course | 29.3M | F:39% M:61% | 25-34:28% |
| 4 | Golf club | 15.3M | F:21.4% M:78.6% | 25-34:29% |
| 5 | Golf ball | 8.3M | F:25.7% M:74.3% | 25-34:29% |
| 6 | Golf Digest | 6.6M | F:13.1% M:86.9% | 25-34:25% |
| 7 | Golf Magazine | 6.1M | F:11.5% M:88.5% | 25-34:29% |
| 8 | Golf cart | 6.1M | F:30.9% M:69.1% | 35-44:22% |
| 9 | Callaway Golf Company | 6.0M | F:11.4% M:88.6% | 25-34:27% |
| 10 | Golf Channel | 5.7M | F:9.2% M:90.8% | 25-34:39% |
Meanwhile, here are some popular Facebook Golf pages that you can analyze and learn their advertising strategies.
| Rank | Page Name | Likes | Ads | Audience Geo |
|---|---|---|---|---|
| 1 | Golf 360 | 2.0K | 22 | - |
| 2 | 1899 Golf | 2.5K | 17 | USA |
| 3 | Golf Rival - Golf Master | 5.3K | 227 | - |
| 4 | Supa Golf and Mini Golf | 3.7K | 31 | - |
| 5 | Golf Newfoundland Labrador -Golf NL | 1.1K | 36 | CAN |
If you want to analyze these Golf pages in depth, please visit AdTargeting to see their ads trends, audience distribution and hot words analysis.
online marketing for Golf - social marketing
Use PPC to Promote Your Golf
PPC (Pay-per-Click) is an advertising model, and you can place Golf ads on search engines, but only pay whenever a user actually clicks on an ad. You can run Golf PPC ads on the following platforms:
- Bing
The most popular PPC platform is Google Ads, and the keyword “Golf” is searched 73.7M per month on Google. This means that your "Golf" PPC ads have many potential customers. The best thing about PPC is that you can create ads that target Golf customers based on keywords, demographic, and location. And with AdTargeting you can get lots of Golf keywords to reach Golf audience.
We list some potential Golf Adwords keywords from AdTargeting, including both head keywords and long-tail keywords, and hope to help your Golf business.
Head Keywords for Golf
| Rank | Golf Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | Golf | 73.7M | 0.62 | 5 |
| 2 | disk golf | 29.6K | 0.53 | 81 |
| 3 | wgt golf | 16.5K | 4.99 | 17 |
| 4 | golf driver | 275.3K | 1.38 | 45 |
| 5 | scottsdale golf | 44.4K | 0.96 | 21 |
| 6 | frisbee golf | 87.3K | 0.51 | 100 |
| 7 | druids golf | 36.6K | 3.40 | 20 |
| 8 | albatross golf | 38.8K | 5.47 | 1 |
| 9 | glow golf | 23.3K | 0.86 | 4 |
| 10 | birdie golf | 57.8K | 1.06 | 4 |
| 11 | golf clothing | 50.3K | 1.52 | 100 |
Long-Tail Keywords for Golf
| Rank | Golf Keywords | Search volume | Cost Per Click | Paid Difficulty |
|---|---|---|---|---|
| 1 | indoor mini golf | 69.9K | 1.02 | 5 |
| 2 | taylor made golf clubs | 38.0K | 1.18 | 16 |
| 3 | srixon golf balls | 28.3K | 0.74 | 100 |
| 4 | indoor mini golf near me | 26.0K | 1.36 | 2 |
| 5 | j lindeberg golf | 18.6K | 0.95 | 100 |
| 6 | taylormade golf balls | 27.0K | 0.57 | 100 |
| 7 | bbc sport golf | 31.0K | 0.34 | 0 |
| 8 | titleist golf bags | 37.1K | 0.60 | 100 |
| 9 | british open golf 2021 | 12.3K | 0.92 | 2 |
Additional Reading: >PPC for Golf: Essential Tips & Platforms to Increase Sales
Grow SEO for Your Golf Business
SEO (Search Engine Optimization) aims to rank your content higher in the Google search engine for a particular keyword.
So you need to conduct keyword research and insert Golf keywords in your website. AdTargeting can offer you lots of Golf keywords, moreover, you can monitor competitors' websites to discover the Golf keywords that drive traffic to them.
Online Marketing for Golf - SEO
Based on Golf keywords, you can write articles to post on your website and social platforms. Article topics can be how to choose Golf products, list of best Golf, etc. High-quality content is an important way to help you improve your SEO ranking.
In addition, don’t forget to localize, which will improve your Golf reach in local marketing. To do this, you need to add some location keywords in your keywords mix, such as “Golf in Phoenix”. Also, perfecting your Google Business Profile ranking and improving the quality of reviews can help your Golf rank higher in Map pack results.
Ready to Start Online Marketing for Golf?
If you lack experience in conducting Golf online marketing, then social media, PPC, and SEO are the easiest and most cost-effective ways to do so. In the meanwhile, AdTargeting can be your best online marketing partner to help you target your Golf audience. You will easily reduce costs and increase advertising ROI！
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