How To Target Facebook Ads To "Tour de France" Audience | AdTargeting

How To Target Facebook Ads To "Tour de France" Audience | AdTargeting

Many people are wondering whether their "Tour de France" Facebook ads are working when the "Tour de France" advertising are not getting any reach. Your "Tour de France" Facebook ads can help you expand brand awareness, increase coverage and bring conversions, only if you choose the right Facebook interests and target your audience accurately. 

The interest "Tour de France" has 12,773,360 audiences on Facebook, this means that your "Tour de France" facebook ads has many potential audiences. So the point is, how to target these people and make them really become yours. AdTargeting can be helpful. It is one of the best Facebook interest targeting tool to discover hidden or niche interests of "Tour de France" Facebook ads that your competitor don't know, and provide audience analysis report. Keep reading and see how to target your audience precisely at once! In order to get more content, you can check the website mobile audience targeting.

The interest "Tour de France" overview

Interest Audience Gender ratio of the audience Major Age
 Tour de France   12,773,360 Men accounted for73.3%
Women accounted for26.7%

At first, we can have an overview of "Tour de France". The interest "Tour de France"  has 12,773,360 audiences in Facebook. Among these audiences, men accounted for 73.3%, women accounted for 26.7%. The major age of Tour de France audiences is 25-34, and they accounted for 29.73%.

There are also many hidden interests of "Tour de France". You can choose the most appropriate interest for your "Tour de France" advertising according to the real situation.

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"Tour de France" Facebook ads audience analysis report

When you run "Tour de France" advertisements on Facebook, you need to set suitable audience targeting conditions in "Tour de France" Facebook ads. After analyzing the audience of "Tour de France" , you can get the report of "Tour de France" audience analysis include many detailed information:


The majority of people interested in "Tour de France" between 25-34, and they accounted for 29.73%. And other age groups like 35-44 accounted for 22.28%. The people interested in "Tour de France" between 45-54 accounted for 16.77%.

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Women accounted for 26.7% and men accounted for 73.3%.

Relationship Status

The majority of people interested in "Tour de France" are in a relationship of Engaged and they take a large proportion for about 42.8%.


The majority of people have a College degree.

Job Title

From the job title of the audience, we can analyze that the people interested in "Tour de France" who work on Administrative Services have the largest audience account for 21.1%. Besides this, people work on Management and Sales also have many audience.


People in France have the highest passion for "Tour de France". And United States and United Kingdom also have large numbers of people interested in "Tour de France".

In addition to the report of audience analysis mentioned above, you can use Facebook interest targeting tool to explore more detailed audience analysis information. All data can be viewed on AdTargeting.

Get more professional content, please check shopify store spy tool and facebook audience finder.

Lists of interests for "Tour de France" Facebook ads

After analyzing the audience, you can also find other most related interests of "Tour de France". And there is a Facebook interest list that maybe helpful for you in AdTargeting . You can not only get the lists of interests but also the audience number of each interest. The recommendation of relevant interests can give you some inspiration to choose interests for "Tour de France" advertising.

Interest Audience
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Target "Tour de France" audience of competitors with Facebook Pages 

The audiences of competitors are also our potential audiences. You can target audience of competitors with Facebook Pages in AdTargeting. A higher affinity score, means a higher relevance of the Facebook Page to your audience. Other professional contents: facebook ads roi, how to become a facebook ads specialist.

Just get the most related Facebook Pages of "Tour de France" and use them to target your Facebook ads to "Tour de France" audience.

Page Audience Following Affinity
Le Tour de France 110,544 2,440,319 30.87X
Giro d'Italia 66,049 1,186,439 60.52X
Mark Cavendish 53,692 485,553 367.97X
Peter Sagan 84,240 1,057,845 54.26X
Alberto Contador 56,524 809,847 75.87X
Nairo Quintana 154,984 904,824 50.3X
Lance Armstrong 42,808 1,629,233 28.56X
Antoine Griezmann 420,588 5,898,516 54.75X
Raphaël Varane 328,024 4,242,557 59.37X
Paul Labile Pogba 40,536 5,576,425 11X

Reports of other interests

You can also get some reports of other interests. Then you can do better in Facebook audience optimization and target Facebook ads to audience more accurately. Here are the reports you might be interested in:

What's more, you can have a fast browsing of popular interests in Top Charts very easily to follow the industrial trend. Wanna target Facebook ads to "Tour de France" audience? Just practice these advices now!

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