How To Target Facebook Ads To "On the Road" Audience | AdTargeting

How To Target Facebook Ads To "On the Road" Audience | AdTargeting

Many people are wondering whether their "On the Road" Facebook ads are working when the "On the Road" advertising are not getting any reach. Your "On the Road" Facebook ads can help you expand brand awareness, increase coverage and bring conversions, only if you choose the right Facebook interests and target your audience accurately. 

The interest "On the Road" has 77,565,250 audiences on Facebook, this means that your "On the Road" facebook ads has many potential audiences. So the point is, how to target these people and make them really become yours. AdTargeting can be helpful. It is one of the best Facebook interest targeting tool to discover hidden or niche interests of "On the Road" Facebook ads that your competitor don't know, and provide audience analysis report. Keep reading and see how to target your audience precisely at once! In order to get more content, you can check the website google adwords targeting.

The interest "On the Road" overview

Interest Audience Gender ratio of the audience Major Age
 On the Road   77,565,250 Men accounted for60.6%
Women accounted for39.4%

At first, we can have an overview of "On the Road". The interest "On the Road"  has 77,565,250 audiences in Facebook. Among these audiences, men accounted for 60.6%, women accounted for 39.4%. The major age of On the Road audiences is 25-34, and they accounted for 32.29%.

There are also many hidden interests of "On the Road". You can choose the most appropriate interest for your "On the Road" advertising according to the real situation.

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"On the Road" Facebook ads audience analysis report

When you run "On the Road" advertisements on Facebook, you need to set suitable audience targeting conditions in "On the Road" Facebook ads. After analyzing the audience of "On the Road" , you can get the report of "On the Road" audience analysis include many detailed information:


The majority of people interested in "On the Road" between 25-34, and they accounted for 32.29%. And other age groups like 35-44 accounted for 21.62%. The people interested in "On the Road" between 18-24 accounted for 17.71%.

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Women accounted for 39.4% and men accounted for 60.6%.

Relationship Status

The majority of people interested in "On the Road" are in a relationship of Engaged and they take a large proportion for about 48.3%.


The majority of people have a College degree.

Job Title

From the job title of the audience, we can analyze that the people interested in "On the Road" who work on Administrative Services have the largest audience account for 21.9%. Besides this, people work on Management and Sales also have many audience.


People in United States have the highest passion for "On the Road". And Thailand and Indonesia also have large numbers of people interested in "On the Road".

In addition to the report of audience analysis mentioned above, you can use Facebook interest targeting tool to explore more detailed audience analysis information. All data can be viewed on AdTargeting.

Get more professional content, please check Facebook Ad Placement and facebook target audience tool.

Lists of interests for "On the Road" Facebook ads

After analyzing the audience, you can also find other most related interests of "On the Road". And there is a Facebook interest list that maybe helpful for you in AdTargeting . You can not only get the lists of interests but also the audience number of each interest. The recommendation of relevant interests can give you some inspiration to choose interests for "On the Road" advertising.

Interest Audience
Motor vehicle 296,647,640
Hunter S. Thompson 1,434,380
Fear and Loathing in Las Vegas 39,390
Fritz Lang 99,400
Volvo 47,974,490
Poland 78,217,510
Transport 443,615,810
Jack Kerouac 562,700
MAN SE 11,826,260
Winter 28,859,860

Target "On the Road" audience of competitors with Facebook Pages 

The audiences of competitors are also our potential audiences. You can target audience of competitors with Facebook Pages in AdTargeting. A higher affinity score, means a higher relevance of the Facebook Page to your audience. Other professional contents: facebook ad hacks, weight loss ads on facebook.

Just get the most related Facebook Pages of "On the Road" and use them to target your Facebook ads to "On the Road" audience.

Page Audience Following Affinity
ONE Championship 32,212 13,444,026 2.97X
NBA 50,728 24,897,882 2.53X
Premier League 265,324 22,013,754 3.15X
UEFA Champions League 22,103,439 43,463,181 1.66X
LaLiga 236,716 43,711,841 1.21X
FailArmy 37,008 15,277,567 3X
Donald J. Trump 59,004 25,024,051 2.92X
VT 3,264,605 21,942,722 4.02X
Delish 3,565,955 18,823,878 5.12X
MTV 19,056,026 29,945,990 1.55X

Reports of other interests

You can also get some reports of other interests. Then you can do better in Facebook audience optimization and target Facebook ads to audience more accurately. Here are the reports you might be interested in:

What's more, you can have a fast browsing of popular interests in Top Charts very easily to follow the industrial trend. Wanna target Facebook ads to "On the Road" audience? Just practice these advices now!